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paulbradshaw
The Independent’s experiments with debate visualisation tool: Q&A

July 13th, 2009 by paulbradshaw

For several months The Independent has been experimenting with Debategraph - a mindmapping tool that allows you to visualise various perspectives on big issues, and add new ones. From ‘What should the Labour Party do next?‘ to ‘The Future of Newspapers‘, the tool branches out from the initial question to sub-questions and responses. You can see one of the maps embedded below.

 

I asked David Price, co-founder of Debategraph, some questions about the partnership and experiences with the tool:

How did you get involved with The Independent?

We were lucky enough to pilot a very alpha version of Debategraph with Prime Minister’s Office when Jimmy Leach was at Downing Street, and we kept in touch when Jimmy moved to The Independent.

What’s your background and what does your job involve?

I co-founded Debategraph with Peter Baldwin, who was a cabinet minister in the Keating administration in the Australia; possibly the first — but hopefully not the last — cabinet minister to retire to a code web application.

After doctoral research at Cambridge on organizational learning and environmental policy I worked in the TV industry; first in documentary production and then as a public policy advisor/consultant with a focus on public service broadcasting. We were drawn together by our shared interest in using the web to help people think collaboratively about complex problems facing society.

As you know, there’s no job description for a two person web start up beyond “everything that needs to be done”; although the main focus of our work is on the continuous development of the ideas and implementation underpinning Debategraph and on supporting and championing the emerging community of collaborative visual thinkers.

How have the debates on the Indie gone so far? What has worked well and not so well?

We have been delighted with the way that the debates are working. The first map in series “What should Obama do next?” started before the inauguration with a few seed questions and policy positions and is still growing as a cluster of interrelated maps with well over 1,000 elements covering a broad range of policy issues.

The map on the crisis in Gaza, which was being developed at the start of year while the crisis was unfolding, demonstrated that collaborative visual mapping can handle subjects in which the flow of dialogue is characterised by strong emotions and fundamentally different world views.

And the map on climate change is showing how the ability to embed live versions of the maps on different websites can enable different communities (e.g. climate change activists and climate sceptics) to engage constructively in the same debate.

The map in the series that I would like to have seen maturing faster than it has done so far, is the one on the Middle East Peace process — and we are starting to explore the possibility now of using this map as means of facilitating dialogue between Israeli and Palestinian students later this year.

What have you learned and how have you responded to how people have used the technology?

One of the joys of working with the collaborative maps is that you are constantly learning new insights about a wide range of subjects in compressed and context relevant way.

With respect to the technology, the best web applications are living processes, co-evolving with their communities, and this has been the pattern with Debategraph from the outset — with, typically, multiple updates being released each week in response to feedback from the community.

With visual mapping tools there are essentially two interwoven learning curves: the art of visual mapping and artefact and artifice involved in the tool. The ultimate goal is to hone the latter to the point at which it frees the mind to focus fully on the former.

We have come a long way with this since our first iteration, have some significant changes in the pipeline for this month, are still bursting with ideas for further improvements. The other learning point for us has been that the community always seems to find and build on latent pliability in the tool in creative and unexpected ways.

How has the relationship with the Indie been organised? How involved are they?

We have been working with digital rather than the print team at The Independent — although we’re excited by the potential for the display of the maps on the printed page as well — and Jimmy is the perfect champion: happy to create the space for experimentation, happy to the let the process build naturally, and happy for other sites to share the maps as well.

We talk about the ideas for the next maps in the series and discuss the progress with the existing maps, but the content of the maps as they develop has always been left to the discretion of the community. So, from our perspective, the relationship has always been light-touch and enabling.

What is the business model?

We are part of the wave of social entrepreneurs whose primary motivation is to build something that’s useful and meaningful in helping humanity address the challenges emerging in the 21st century (and we think that creating a new kind of public space in which people can distil, explore, evaluate and mediate all of the salient perspectives on these challenges is both meaningful and necessary).

As it develops, Debategraph is also becoming increasingly useful for facilitating and tracking private sensemaking within groups, organizations and networks, and at some point we will switch to a paid model for new private mapping (the ability to build public maps will always be free).

In the meantime, we are starting to be paid to produce maps for people and to advise and train teams about the how to use collaborative maps within and between organizations.

And any plans for an easier way to embed? iframe excludes a lot of potential users.

Yes: different ways to embed the maps are on the development list (although we haven’t set the dates for the release of these yet). And, as you may have seen, Seven Sigma has just released a free webpart that lets you embed Debategraphs on the Microsoft SharePoint platform.

davidstuart
Chris Anderson’s ‘Free’: Not worth buying

July 10th, 2009 by davidstuart

In his review of Chris Anderson’s ‘Free’ and its thesis that “making money around Free will be the future of business” Malcolm Gladwell writes:

“The only iron law here is the one too obvious to write a book about, which is that the digital age has so transformed the ways in which things are made and sold that there are no iron laws.”

Whilst Gladwell’s response would seem to be too obvious to be necessary, unfortunately even such a measured, rational reaction is enough to rile certain elements. The problem Gladwell makes is he is trying to have a rational debate on what is basically a very successful marketing ploy: simplify a complicated topic and market yourself as its guru. The column-inches Anderson has gained show his success. There will, however, be a large number of readers who (like me) get exasperated by his over simplification and promotion of himself as the guru.

I started filling the margins of my copy of ‘Free’ with a variety of swear words on pg. 4:

“…Surely economics must have something to say about this, I thought. But I couldn’t find anything. No theories of gratis, or pricing models that went to zero. (In fairness, some do exist, as later research would re-veal. But they  were mostly obscure academic discussions of “two- sided markets” and, as we’ll see in the economics chapter, nearly forgotten theories from the nineteenth century.)”

Obviously it wouldn’t be fair to knock someone for their inability to understand the Dewey decimal system, but Anderson then goes on to quote liberally from Predictably Irrational. ‘Predictably irrational’ is about as far from obscure academic discussion as you can get. It happens to be written by an academic, but very much a book in the popular science genre. Even more annoyingly he goes on to criticise the work as: “…directionally interesting rather than rigorously quantitative…” He makes sweeping statements left, right and centre, and then has the nerve to criticise the rigorousness of a perfectly acceptable academic pieces of work!

However, here I find myself falling into the same trap as Gladwell, arguing with the content rather than viewing it as a promotional device for Anderson. Whilst I’m sure Anderson expects to make a lot of money from the book, he also has his eye firmly on the increase in his fee for public speaking, and as such the book does a great job of marketing Anderson as the guru of ‘Free’.

Does this book turn “traditional economics upside down” ? Not really.

paulbradshaw
Collate dozens of RSS feeds from one page (Something For The Weekend #16)

July 10th, 2009 by paulbradshaw

Here’s a very useful tool if you come across an article that gives you a whole bunch of RSS feeds you’d like to subscribe to - or, indeed, if you’re writing such a post yourself.

Nicholas Rapp’s post on recommended infographics feeds is what got me started on this. Wasn’t there an easier way than copying every single URL into my RSS reader?

There was: OPMLBuilder.

OPMLBuilder takes a webpage, finds all the RSS feeds listed, and allows you to create an OPML file with it. [Read more]

vadim
The end of news websites?

July 8th, 2009 by vadim

The question is no longer just a hypothetical one. With increasing convergence between social media and traditional content, what is known as a traditional news website might not exist in the coming years.

Perhaps a revealing example is the creation of Facebook applications by a Seattle-based aggregator, NewsCloud, which received a grant from the Knight Foundation to study how young people receive their news through social networks.

With developer Jeff Reifman leading the way, NewsCloud has developed three applications (Hot Dish, Minnesota Daily and Seattle In:Site) that engage users in news content through linking to stories by providing a headline, photo and blurb. The applications also allow them to blog, post links themselves and much more – all while getting points for completing “challenges” that can be redeemed for prizes, which works as an incentive to stay engaged. Prizes include everything from t-shirts to tickets to a baseball game to a MacBook. Some of these challenges are online ones (sharing a story, commenting on content, blogging, etc.) and others are offline challenges (attend a marketing event, write a letter to the editor). [Read more]

paulbradshaw
UK hyperlocal blog, meet Icelandic blogger: the iDaventry council debt campaign

July 8th, 2009 by paulbradshaw
Launched in April/May 2009, idaventry is a community driven local news and features site with strong editorial comment. I invited publisher Dave Raven to write a guest post for OJB on their latest campaign regarding Daventry Council’s investments in Icelandic banks.

I’m grateful for the opportunity to be writing this guest post, since there will be few occasions when a local community website such as iDaventry.com can speak off-topic about an international event. 

The reason is Daventry District Council’s investment fiasco, locking up £8 million of ratepayer’s cash in the four Icelandic banks that crashed so spectacularly last October.

This June a Parliamentary select committee the CLG, concluded Local Governments were badly advised by external treasury management advisers. So that’s alright then – it’s not the Council’s fault. [Read more]

paulbradshaw
Charging for mobile content - Steve Outing on the Men’s Health iPhone app

July 8th, 2009 by paulbradshaw

Steve Outing highlights how Men’s Health are exploring the new features of the 3.0 iPhone/iPod Touch operating system:

“Now, in addition to charging for the app itself, publishers can charge for additional (premium) content from within the app.

“Here’s how it works with the Men’s Health app: Once on your iPhone, you get 18 workouts that the application guides you through and records your progress. Men’s Health also sells additional workouts, called “Expansion Packs”: for example, “Huge Arms in a Hurry” for 99 cents; “The Ultimate Golf Workout Series” for $1.99; “The Ultimate Abs Pack” for $1.99; and “Build a Beach Ready Body” for 99 cents.”

Outing then explores what news organizations could charge for within an iPhone app (much more detail on his post):

  1. One-off premium purchases
  2. Enable premium services for an added fee
  3. Delay the news by an hour
  4. 99 cents gets you a basic news app with advertising. Pay an extra $4.99 inside the app to upgrade it to the no-advertising version.
  5. A paid upgrade that delivers alerts of various happenings (news event, house sold, apartment burglarized, road construction detour installed, etc.) within a user-selectable mile radius of your house.

Steve is inviting more ideas on his post.

paulbradshaw
Chris Anderson’s ‘Free’ - free

July 7th, 2009 by paulbradshaw

I’ve been reading Chris Anderson’s excellent book Free: The Future of a Radical Price. So far, it seems far much better than his previous book The Long Tail, incorporating a much broader set of ideas rather than rely on the ’simple-concept-plus-copious-examples’ genre.

I may blog in more detail at another point - for now I’ve skipped past the usual examples and gone straight to the chapters on economics. If there’s one lesson you can take from those chapters, I would say it’s this: in a world of abundance look for the new markets created by that abundance.  

Keen to practise what he preaches, Anderson has put the entire book online for anyone to read - and embed. It’s embedded below.

FREE (full book) by Chris Anderson

malcolmcoles
Newspapers on Twitter - how the Guardian, FT and Times are winning

July 7th, 2009 by malcolmcoles

National newspapers have a total of 1,068,898 followers across their 120 official Twitter accounts - with the Guardian, Times and FT the only three papers in the top 10. That’s according to a massive count of newspaper’s twitter accounts I’ve done (there’s a table of all 120 at that link).

The Guardian’s the clear winner, as its place on the Twitter Suggested User List means that its @GuardianTech account has 831,935 followers - 78% of the total …

@GuardianNews is 2nd with 25,992 followers, @TimesFashion is 3rd with 24,762 and @FinancialTimes 4th with 19,923.

Screenshot of the data

Screenshot of the data

Other findings

  • Glorified RSS Out of 120 accounts, just 16 do something other than running as a glorified RSS feed. The other 114 do no retweeting, no replying to other tweets etc (you can see which are which on the full table).
  • No following. They don’t do much following. Leaving GuardianTech out of it, there are 236,963 followers of these accounts, but they follow just 59,797. Are newspapers bringing their no-linking-out approach to Twitter? Or is it just because they’re pumping RSS feeds straight to Twitter, and therefore see no reason to engage with the community?
  • Rapid drop-off There are only 6 Twitter accounts with more than 10,000 followers. I suspect many of these accounts are invisible to most people as the newspapers aren’t engaging much - no RTing of other people’s tweets means those other people don’t have an obvious way to realise the newspaper accounts exist.
  • Sun and Mirror are laggards The Sun and Mirror have a lot of work to do - they have few accounts with any followers. And they don’t promote their Twitter accounts on their sites. The Mail only seems to have one account but it is the 20th largest in terms of followers.

The full spreadsheet of data is here (and I’ll keep it up to date with any accounts the papers forgot to mention on their own sites)… It’s based on official Twitter accounts - not those of individual journalists. I’ve rounded up some other Twitter statistics if you’re interested.

paulbradshaw
Best RSS feeds for information graphics - in one lovely OPML file

July 6th, 2009 by paulbradshaw

There’s a great list of RSS feeds for infographics news over at Nicholas Rapp’s blog, which I’ve belatedly discovered. It’s thoroughly recommended - but copying and pasting them all into your reader is a bit of a chore - so I’ve created an OPML file of them all which you can import in one graceful motion.

Here’s the OPML file

And here’s how you get those feeds into Google Reader (the process should be pretty similar in other RSS readers): [Read more]

Matt Wardman
Parliamentary website TheyWorkForYou launches redesign

July 3rd, 2009 by Matt Wardman

MySociety, the non-profit organisation led by Tom Steinberg, has redesigned their TheyWorkforYou.com website with data about UK Parliamentary politics.

The site provides easily accessible records of the UK Parliamentary process, and now contains data going back to 1935.

The immediate benefit for journalists is that the records going back this far are now far more accessible than previously. Previously, the archive data only went as far back as 2001. [Read more]

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