Home » The Times joins the rush to newspaper TV

The Times joins the rush to newspaper TV

[Keyword: ]. The Press Gazette reports News International chairman Les Hinton revealing “plans for The Times to launch a broadband service called Times TV.”

“Research shows a doubling of brand commitment when newspapers are added to a TV schedule. And that the brands most often recommended to a friend, or searched for online, or asked for at retailers, are those that are most heavily advertised. Anywhere.”

You can also read more on the Times itself, which expands:

“The service, called Times TV, will initially consist of news clips from third-party providers, but the newspaper plans to expand the service by encouraging its readers to contribute their own material — so long as it is newsworthy.”

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One Response to “The Times joins the rush to newspaper TV”

  1. broadband services these days are getting and cheaper and faster too, very soon we would have an affordable Gigabit internet *

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