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	<title>Comments on: iPM: have they been reading my model for a 21st century newsroom?</title>
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		<title>By: Social bookmarking - The Guardian way (Five W’s and a H that should come *after* every story: addendum) &#171; Online Journalism Blog</title>
		<link>http://onlinejournalismblog.com/2007/11/13/ipm-have-they-been-reading-my-model-for-a-21st-century-newsroom/comment-page-1/#comment-1380</link>
		<dc:creator>Social bookmarking - The Guardian way (Five W’s and a H that should come *after* every story: addendum) &#171; Online Journalism Blog</dc:creator>
		<pubDate>Tue, 18 Mar 2008 15:09:00 +0000</pubDate>
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		<description>[...] the journalist read to write this&#8217; as part of the model for a 21st century newsroom. And Radio 4&#8217;s iPM del.ico.us account is a great example of this in practice. So I won&#8217;t repeat myself on [...]</description>
		<content:encoded><![CDATA[<p>[...] the journalist read to write this&#8217; as part of the model for a 21st century newsroom. And Radio 4&#8217;s iPM del.ico.us account is a great example of this in practice. So I won&#8217;t repeat myself on [...]</p>
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		<title>By: Rupert Allman</title>
		<link>http://onlinejournalismblog.com/2007/11/13/ipm-have-they-been-reading-my-model-for-a-21st-century-newsroom/comment-page-1/#comment-1379</link>
		<dc:creator>Rupert Allman</dc:creator>
		<pubDate>Tue, 13 Nov 2007 16:40:09 +0000</pubDate>
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		<description>Hi Paul, I&#039;m the Editor of iPM. I can say in all honestly that up until an hour ago your ideas for the 21st century were unknown to me and the team. I wish I had seen them a little earlier! We are trying ( in part ) to put into practice some of your thinking about how we make programmes in the future. We do think it&#039;s right to open up our processes and production techniques. At heart we want people to help us shape, comment and suggest what stories we are worknig on ro shd work on. And I can&#039;t see why we shdn&#039;t be transparent about the decsions we take in the course of a week. Driving the programme through the blog let&#039;s us do so much more than we can through a convential set up. We&#039;ll post up unedited versions of interviews, invite further discussion, perhaps park an idea for a while etc. As a producer, it feels different and the notion of the long tail is something I&#039;m getting used to - albeit slowly.  Of course, it helps that the R4 audience is typically engaged, intelligent and informed - so it might not easily transfer to all audeinces. We&#039;ve a run on Radio 4 that takes us through to around Christmas and all comments/feedback good and bad is more than welcome.</description>
		<content:encoded><![CDATA[<p>Hi Paul, I&#8217;m the Editor of iPM. I can say in all honestly that up until an hour ago your ideas for the 21st century were unknown to me and the team. I wish I had seen them a little earlier! We are trying ( in part ) to put into practice some of your thinking about how we make programmes in the future. We do think it&#8217;s right to open up our processes and production techniques. At heart we want people to help us shape, comment and suggest what stories we are worknig on ro shd work on. And I can&#8217;t see why we shdn&#8217;t be transparent about the decsions we take in the course of a week. Driving the programme through the blog let&#8217;s us do so much more than we can through a convential set up. We&#8217;ll post up unedited versions of interviews, invite further discussion, perhaps park an idea for a while etc. As a producer, it feels different and the notion of the long tail is something I&#8217;m getting used to &#8211; albeit slowly.  Of course, it helps that the R4 audience is typically engaged, intelligent and informed &#8211; so it might not easily transfer to all audeinces. We&#8217;ve a run on Radio 4 that takes us through to around Christmas and all comments/feedback good and bad is more than welcome.</p>
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