You rightly suggest that at first getting answers (and therefore content) is going to be one of the biggest challenges we face. In fact we have set out to get a ‘commitment to answer’ from the public figures in the Yoosk features before we post them in the ‘Committed Features’ section, just as you suggest.

The next step is to systematically approach PR agents and spokepeople to get them to agree to answer questions according to a schedule that is convenient for them.

You also make the very valid point that the topics are a little broad. This is why we are currently negotiating with partners (and inviting proposals) to set up niche ‘Yoosks’ based on geographical areas and news categories. So in the future, expect to see politics.yoosk, birmingham.yoosk, media.yoosk, football.yoosk etc…

As a new format for interaction between audiences and public figures, Yoosk is more of a news application than a stand alone publication. Above all what we are looking for are partners that already have an audience in a particular niche who want to revolutionise the way they involve that audience in the news agenda.

We really look forward to hearing from anyone who likes the idea and wants to get involved.

Tim