Online Journalism Blog

The myriad numbers of citizen journalism sites that pop up everyday seem to suggest that the media can fulfill the purposes of democracy by merely offering their audiences a forum to express themselves.

However, to tap into its full potential, participatory journalism should try to do something in addition to what mainstream reporting already does – such as expanding source diversity, shifting focus to neglected sections of the population, or pursuing different angles and perspectives on a story. If not, it is not doing much more than using its readers as a form of cheap labor, and perhaps laying off journalists while it’s at it.

Citizen journalism is hardly beneficial when it merely propagates the flaws of traditional reporting. Huffington Post’s Off the Bus produced many stories on the US Presidential campaign last year – but the one we remember most vividly is Mayhill Fowler’s reporting of Barack Obama’s “bitter” comment – the story that put gotcha journalism from mainstream reporters to shame.

The paucity of good investigative reporting through citizen journalism is not surprising, considering the amount of effort such stories require from news organizations in terms of coordination and oversight. Perhaps, most importantly, they require a huge time investment from the audience. While people might be easily persuaded to relay food-item prices from their grocery bills, they are less likely to pursue public officials or make trips to government offices to retrieve information.

Which is why magazines like The Nation are allowing their audiences simpler methods to contribute to significant news stories. With its “Ask the President” feature, the weekly is encouraging readers to pose questions for the Obama administration’s upcoming press conferences. Queries that receive the most votes will get asked by Nation journalists, pending agreement from the White House. This is perhaps the digital equivalent of newspapers inviting their readers to town hall meetings to question public officials.