Last week I was at a magazine publishers talking about social media platforms, when it was put to me that the platform I was talking about was “mainly used by Valley types”, and why should journalists invest time in a platform when the majority of readers of more conservative titles don’t use it? It’s a recurring question – so much
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In a guest post for the OJB, The Professional Cartoonists’ Organisation give an overview of how news organisations are treating cartoons online. Cartoons have long been an essential part of British newspapers, so why do so many of those publications fail to do justice to drawn content on their websites? The digital display of the web is a visual medium
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Barely four months after launching its own blog, Hellomagazine.com* is inviting readers to “become official hellomagazine.com online bloggers“. I spoke to Online Marketing Manager David Witcomb about the detail behind it: Why the decision to move into reader blogs so soon after launching the first hellomagazine.com blog?
dispatches is a new current affairs quarterly with a companion website, Rethink-Dispatches.com featuring original content as well as extracts from the magazine. Virtual Intern Natalie Chillington put forward a few questions to editor and art director Gary Knight about the online side to dispatches.
Independent free music magazine Bearded is launching a curious initiative to try to fund the magazine through reader donations. ‘BeardAid‘ asks readers to “give £2 a month in exchange for exclusive music content, free magazines, discounts and free entry to Bearded gigs as well as a host of freebies.” So, a music club then? Well, only if you’ve got your
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Belgian women’s magazine Flair has recently launched a mobile version of its product, writes Dorien Aerts. How does it work? Once you sign up you are sent a text message containing a link, from which you download a mobile application of Flair. When you start the mobile application, you find a very attractive interface (for girls at least) with fashion
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Matt Wardman has an interesting post on the Economist having its PageRank cut by Google (translation: Google punishes Economist for unknown transgression by giving its website less importance and therefore, probably, lower ranking). Here’s what he says:
Charlotte Dunckley is a final year journalism degree students who has already launched a fanzine and is in the process of turning it into a commercially viable magazine – Things. She recently popped in for an ad hoc tutorial and I asked her about her web strategy. “I don’t have a website,” she replied. “But you have a blog?” “Yes.”
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In the final part of the Model for the 21st Century Newsroom I look at how new media has compounded problems in news organisations’ core business models – and the new business models which it could begin to explore. Let’s start by looking at the traditional newspaper business model. This has rested on selling, in a broad simplification, three things:
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Online magazine Monkey goes social
Dennis’s online-only (and hugely successful) magazine Monkey is set to launch another website next Wednesday (at MonkeyMag.co.uk) with a focus on the social. It’s “for readers”, you see. A press release says the website “will be centred around the same type of great video found in Monkey, while also encouraging readers to interact with the site by posting their own
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