“Despite promising anonymity, security and confidentiality, AJTU can “share personally identifiable information in response to a law enforcement agency’s request, or where we believe it is necessary.” SafeHouse’s terms of service reserve the right “to disclose any information about you to law enforcement authorities” without notice, then goes even further, reserving the right to disclose information to any “requesting third party,” not only to comply with the law but also to “protect the property or rights of Dow Jones or any affiliated companies” or to “safeguard the interests of others.” As one commentator put it bluntly, this is “insanely broad.” Neither SafeHouse or AJTU bother telling users how they determine when they’ll disclose information, or who’s in charge of the decision.”
Twitter itself has the background. Some notable differences to Adwords are that the promoted tweets can be replied to and retweeted just like any other Tweet.
Also, interestingly, “according to Riyaad Minty, head of social media at Al Jazeera English, the @AJEnglish team is operating their Promoted Tweets campaign just like a news desk.” That’s because the content is the advertising, rather than the advertising driving users to the content.
Some metrics to come out of this, according to Twitter (they’re linking to evidence here):
Financial crisis, digital revolution, crumbling media companies – these are shaky days for media and everyone involved in the field. How can journalism students make sense of it all?
I asked several of the speakers and participants at the Digital News Affairs conference in Brussels one question: What is the best piece of advice you will give to journalism students in the middle of this upheaval? Here is what they want you to focus on:
Ben Hammersley, editor, Wired Magazine: Everything comes down to being able to write well. Before you write well, forget Facebook, Twitter, etc. And you learn to write well by reading lots of good stuff and write a lot yourself. And find a good editor! Continue reading →