Archive for the Audit Bureau of Circulations Tag

ABCe website embarrassingly bad

The website of the ABCe, the Audit Bureau of Circulations (ABC) subsidiary responsible for website traffic measurement standards, has been branded ‘embarrassing’ and a ‘disgrace’.

Polskapresse’s flawed strategy for dealing with falling circulation

Six months ago Polish publishing company Polskapresse took an innovative step in response to declining sales. The company, at the time publishing six regional dailies in different parts of Poland, decided to combine them under one brand: “Polska”. Marek Miller makes an early evaluation of this project. The reason The Polish regional press market is divided in two. Half belongs
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