Jul 8, 2009
July 8th, 2009 by vadim
The question is no longer just a hypothetical one. With increasing convergence between social media and traditional content, what is known as a traditional news website might not exist in the coming years.
Perhaps a revealing example is the creation of Facebook applications by a Seattle-based aggregator, NewsCloud, which received a grant from the Knight Foundation to study how young people receive their news through social networks.
With developer Jeff Reifman leading the way, NewsCloud has developed three applications (Hot Dish, Minnesota Daily and Seattle In:Site) that engage users in news content through linking to stories by providing a headline, photo and blurb. The applications also allow them to blog, post links themselves and much more – all while getting points for completing “challenges” that can be redeemed for prizes, which works as an incentive to stay engaged. Prizes include everything from t-shirts to tickets to a baseball game to a MacBook. Some of these challenges are online ones (sharing a story, commenting on content, blogging, etc.) and others are offline challenges (attend a marketing event, write a letter to the editor). [Read more]
Mar 23, 2009
March 23rd, 2009 by paulbradshaw

2 weeks ago the Scottish Sunday Express led with this cover story (PDF) on how the survivors of the Dunblane massacre were turning 18 and - shock, horror - drinking and making rude gestures. Reporter Paula Murray, it seemed, had “managed to inveigle her way into a Facebook friendship with teenagers from the town and write a salacious piece about their “antics”, based on information culled from their profiles.” You can read it in full here (text) and also here (PDF). The original was quickly taken down.

So far, so middle market. But what happened next was an abject lesson for the Express - and Paula - in how things have changed for journalists who will do anything for a ’story’. [Read more]
Feb 16, 2009
February 16th, 2009 by paulbradshaw
Don’t worry, I’ll get over this Twitter thing very soon, but for now I want to address all of the ill informed coverage that stifles use of Twitter because it can’t see beyond a) celebrities using it and b) the Facebook-style status update thing.
If you’re struggling to think of what to talk about on Twitter, here are some suggestions: [Read more]
Feb 3, 2009
February 3rd, 2009 by paulbradshaw


I’ve just been casting my eye over the Magazine Production work of two groups of second year students on the journalism degree I teach on. In addition to design and subbing, they were assessed on ‘web strategy’ - in other words, how they approached distribution online.
To give this a little context: early in the module ideas for magazines had to be pitched to the student union for financial backing in a Dragons’ Den-style competition (where among other things they had to address web strategy and business model). One idea per class ‘won’, which the whole class then had to work together to produce.
The winning ideas were: Nu Life - a magazine aimed at international students; and Skint - a money-saving guide with a particular focus on food. This is what they did…
The social network as web hub
Both groups created a Ning social network as the hub of their activity. Nu Life’s pulled RSS feeds from the magazine blog and from local news services, in addition to having blog posts on the Ning itself, hosting images, originally produced video, an event, and forums. [Read more]
Dec 5, 2008
December 5th, 2008 by paulbradshaw
German newspaper Bild is “looking to expand without the expense of actually hiring new reporters,” reports The Guardian:
“Bild has joined up with discount supermarket chain Lidl to sell a basic digital camera to a legion of citizen journalists, who the tabloid hopes will contribute images to its coverage.
“”We can’t cover everything,” said Michael Paustian, a Bild managing editor. “We think it is an advance for journalism.”
“The pocket-sized camera has 2GB of memory, can shoot still pictures and video, and costs €69.99 (£60). It comes with software and a USB port that allows “reader-reporters” to upload content directly to editors who will be assigned to review it for publication.”
Predictably, the coverage has focused on the citizen journalism angle and the fears over standards and privacy…
But the real news here, I think, is that Bild may have stumbled across an interesting business model for news. [Read more]
Dec 4, 2008
December 4th, 2008 by paulbradshaw
Nov 20, 2008
November 20th, 2008 by paulbradshaw
Here’s another one for that book I’m working on - I’m trying to think: what have been the most significant events in the history of journalism blogging?
Here’s what I have so far (thanks Mark Jones and Nigel Barlow):
- 1998: The Drudge Report breaks the Monica Lewinsky story. While Drudge denies the site is a blog, it demonstrated how the nimbleness of an online operation could scoop the mainstream media.
- 2001: September 11 attacks: while news websites collapse under the global demand, a network of blogs pass on news and lists of survivors
- 2002: Trent Lott forced to resign after apparently pro-segregationist statements made at an event and initially ignored by mainstream media, were picked up and fleshed out by bloggers
- 2003: Invasion of Iraq: Salam Pax, the ‘Baghdad Blogger’, posts updates from the city as it is bombed, providing a particular contrast to war reporters ‘embedded’ with the armed forces and demonstrating the importance of non-journalist bloggers
- 2003: Christopher Allbritton raises $15,000 through his blog Back-to-Iraq 3.0, to send him to report independently from the war, demonstrating the ability of blogs to financially support independent journalism (called the ‘tip-jar model’).
- 2004: Rathergate/Memogate: CBS’ 60 Minutes broadcast a story about George W. Bush’s National Guard service, and within minutes a section of the blogosphere mobilises to discredit the documents on which it is based. Dan Rather eventually resigns as a result.
- 2004: Asian Tsunami: more blogs mobilise around a disaster, of particular significance for video blogging
- 2005: July 7 Bombings, London: mobile phone image of passengers walking along Tube tunnel posted on MoBlog (although was first sent to The Sun), and goes global from there. A significant moment in moblogging.
- 2006: The Pulitzer Prize for Public Service cites the blog run by the New Orleans Times Picayune during Hurricane Katrina. The flexibility of blogs during a disaster which stopped printing presses and delivery trucks was driven home (h/t Bob Stepno).
- 2007: Talking Points Memo blog breaks story of US attorneys being fired across the country, demonstrating the power of involving readers in an investigation, and carrying it out in public (h/t Albert in the comments).
- 2007: Dave Winer wins his $2,000 bet (made in 2002) that blogs will rank higher than the New York Times for the top 5 news stories of 2007 (h/t Bob Stepno), demonstrating the importance of blogging in news distribution.
- 2007: Myanmar protests: the clampdown that followed democratic protests in the country was seen around the world thanks to blogging, moblogging, and social networking sites. Journalists were not allowed in the country. Even after the government cut off the internet, bloggers located outside the country continued to post material. (h/t Sandra Fish in comments)
- 2008: Peter Hain resigns over donations revealed by UK political blogger Guido Fawkes, who in 2006 broke a story on an affair by Deputy Prime Minister John Prescott which he claimed lobby correspondents were sitting on
- 2008: Chinese Earthquake: a key moment for microblogging, as news of the earthquake spreads on Twitter (and Chinese IM service QQ) quicker than any official channels.
- 2008: Collapse of Northern Rock: BBC correspondent Robert Peston breaks one of the biggest stories of the year - not on TV, but on his blog.
What have I missed? This is a horribly Anglo-American list, too, so I’d particularly welcome similar moments from other countries.
Sep 22, 2008
September 22nd, 2008 by paulbradshaw
Last week I was at a magazine publishers talking about social media platforms, when it was put to me that the platform I was talking about was “mainly used by Valley types”, and why should journalists invest time in a platform when the majority of readers of more conservative titles don’t use it?
It’s a recurring question - so much so that I have decided to present my answer here. I’d welcome any additions. [Read more]
Sep 15, 2008
September 15th, 2008 by paulbradshaw
In the final parts of this series I look at two concepts that have become increasingly central to online journalism in the post-Web 2.0 era: community and conversation. I look at why journalists need to understand how both have changed, how they are linked, and how to embrace them in your work processes.
Conversation and community have always been the lifeblood of journalism. Good journalism has always sought to serve a community; commercially, journalism has always needed large or affluent communities to support it. And good journalism - whether informative or sensationalist - has always generated conversation. [Read more]
Sep 5, 2008
September 5th, 2008 by paulbradshaw
To mark 1000 posts on this blog, I thought I’d reflect on what I’ve learned since post #1.
UPDATE: Now available in German, Spanish, Hebrew, and Portuguese.
UPDATE 2: I’ll be posting further ‘1000 things’ via Twitter - you can find them with this search or this RSS feed. [Read more]