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paulbradshaw
10 things you can tweet about on Twitter

February 16th, 2009 by paulbradshaw

Don’t worry, I’ll get over this Twitter thing very soon, but for now I want to address all of the ill informed coverage that stifles use of Twitter because it can’t see beyond a) celebrities using it and b) the Facebook-style status update thing.

If you’re struggling to think of what to talk about on Twitter, here are some suggestions: [Read more]

paulbradshaw
Magazine production and interactivity - what the students did

February 3rd, 2009 by paulbradshaw

I’ve just been casting my eye over the Magazine Production work of two groups of second year students on the journalism degree I teach on. In addition to design and subbing, they were assessed on ‘web strategy’ - in other words, how they approached distribution online.

To give this a little context: early in the module ideas for magazines had to be pitched to the student union for financial backing in a Dragons’ Den-style competition (where among other things they had to address web strategy and business model). One idea per class ‘won’, which the whole class then had to work together to produce.

The winning ideas were: Nu Life - a magazine aimed at international students; and Skint - a money-saving guide with a particular focus on food. This is what they did…

The social network as web hub

Both groups created a Ning social network as the hub of their activity. Nu Life’s pulled RSS feeds from the magazine blog and from local news services, in addition to having blog posts on the Ning itself, hosting images, originally produced video, an event, and forums. [Read more]

paulbradshaw
They’re not “geeks” - they’re early adopters

September 22nd, 2008 by paulbradshaw

Last week I was at a magazine publishers talking about social media platforms, when it was put to me that the platform I was talking about was “mainly used by Valley types”, and why should journalists invest time in a platform when the majority of readers of more conservative titles don’t use it?

It’s a recurring question - so much so that I have decided to present my answer here. I’d welcome any additions. [Read more]

paulbradshaw
BASIC Principles of Online Journalism: C is for Community & Conversation (pt1: Community)

September 15th, 2008 by paulbradshaw

In the final parts of this series I look at two concepts that have become increasingly central to online journalism in the post-Web 2.0 era: community and conversation. I look at why journalists need to understand how both have changed, how they are linked, and how to embrace them in your work processes.

Conversation and community have always been the lifeblood of journalism. Good journalism has always sought to serve a community; commercially, journalism has always needed large or affluent communities to support it. And good journalism - whether informative or sensationalist - has always generated conversation. [Read more]

paulbradshaw
A week in online journalism: roundup

May 20th, 2008 by paulbradshaw

Allison White has written this wonderful roundup of last week’s news for the OJB. But now she’s got a job. Persuade her to do this again in the comments…

Google

-Announced no desire to create content and will respect copyright.

It added face-blur technology to its Street View mapping serivce to protect privacy. Also speculation from Groves Media on whether this technology is more of a threat to civil liberties than CCTV.

Microsoft

-Looking to limit the kinds of computers that can use their low-cost OS, making them poor computers even if they could be better and still be as cheap. [Read more]

paulbradshaw
RSS + social media = “Passive-Aggressive Newsgathering” (A model for the 21st century newsroom part 2 addendum)

April 21st, 2008 by paulbradshaw

Passive aggressive newsgathering

Just when I thought I’d put the 21st century newsroom to bed, along comes a further brainwave about conceptualising newsgathering in an online environment (the area I covered in part 2: Distributed Journalism). It seems to me that the first stage for any journalist or budding journalist lies along two paths: subscribing to a reliable collection of RSS feeds (and email alerts); and exploring a collection of networks. The first part is passive; the latter, more active. So I’ve called it, tongue-in-cheek, “Passive-Aggressive Newsgathering”. But if that sounds too Woody Allen for you, you could call it “Aggregating-Networking Newsgathering”.

Not quite as catchy, though, is it? [Read more]

paulbradshaw
Flickr takes video - what does that mean?

April 9th, 2008 by paulbradshaw

Flickr has announced it will now be hosting video - with a maximum length of 90 seconds. The idea is that these are “long photos”, “capturing slices of life to share”

I’m not sure what the implications are for journalism or journalists (note the distinction). Could we see a July 7 moment, but with short video? Will it be easier for users to upload video to Flickr from their mobiles than it is to upload to YouTube? Can we expect better composed video on Flickr because it comes from a community of photographers? (If that matters to you)

I don’t know, which is why I’m calling for your comments and thoughts on this.

Read what the Twittersphere is saying about the change here

Read more OJB posts about Flickr

paulbradshaw
A web presence without a website?

March 27th, 2008 by paulbradshaw

Charlotte Dunckley is a final year journalism degree students who has already launched a fanzine and is in the process of turning it into a commercially viable magazine - Things.

She recently popped in for an ad hoc tutorial and I asked her about her web strategy.

“I don’t have a website,” she replied.

“But you have a blog?”

“Yes.”

“Facebook?”

“Yes. And a MySpace page. With 800 friends.”

“So you do have a web strategy.” [Read more]

paulbradshaw
Launching an environmental news website - four weeks in

February 28th, 2008 by paulbradshaw

As you have probably worked out, this year’s Online Journalism students have been building up towards launching an environmental news website. This week the site went public, and I thought I’d take the opportunity to reflect on the lessons learned so far…

The Background

The site is the final year project of two final year journalism degree students - Azeem Ahmad and Rachael Wilson. The decision was made to launch an environmental site because of the increase of investment in this area from a number of news organisations, and also because of a local connection - more of which later.

Azeem is responsible for the more technical side of the site, which he has built from scratch using the open source content management software Joomla.

Azeem has been blogging his progress with the software, including the frightening experience of having the site hacked into by the creator of a theme Azeem installed.

Rachael has the responsibility for editorial, which means writing for the site herself, but more importantly managing 14 second year students on the Online Journalism module as they try to build a news site on a subject most have never written about. She’s also been blogging her experiences.

Week One: Choosing a name, assigning beats, making connections

After some cheesy brainstorming, the very literal name ‘Environmental News Online‘ was chosen for the site for the simple reasons of search engine optimisation and domain name availability. The abbreviation ‘ENO’ lent it more character. [Read more]

paulbradshaw
iPM: have they been reading my model for a 21st century newsroom?

November 13th, 2007 by paulbradshaw

Over at BBC Radio 4’s iPM website there’s an interesting experiment going on - and some good examples of my 21st century newsroom ideas in practice.

  1. Firstly, their ‘Rough Notes’ blog is a good example of the ‘draft’ stage of my News Diamond, with members of the team talking about what they’re working on (and comments facility for people to suggest stories - some very good ideas there, BTW). Also, posts labelled ‘In Production‘ allow you to see the work so far, while you can comment on the current running orders.
  2. Secondly, they have a Flickr page where users can upload images. Distributed Journalism, perhaps? Well, more like simple community.
  3. Thirdly, and perhaps best of all, they’ve made their del.ico.us account public, so readers can see what they’re reading. That’ll be the ‘What’ of my Five Ws and a H, then.

The blurb, BTW, is: “We’ll source what we do through the best blogs, passionate ‘ear catching’ online debate as well as comments and recommendations of others. So what ends up on air will be shaped by listeners and bloggers.”

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