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	<title>Online Journalism Blog &#187; guardianvoices</title>
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		<title>Could moderators collect potential leads from comments?</title>
		<link>http://onlinejournalismblog.com/2009/03/17/could-moderators-collect-potential-leads-from-comments/</link>
		<comments>http://onlinejournalismblog.com/2009/03/17/could-moderators-collect-potential-leads-from-comments/#comments</comments>
		<pubDate>Tue, 17 Mar 2009 08:05:54 +0000</pubDate>
		<dc:creator>Paul Bradshaw</dc:creator>
				<category><![CDATA[twitter]]></category>
		<category><![CDATA[UGC]]></category>
		<category><![CDATA[comments]]></category>
		<category><![CDATA[Guardian]]></category>
		<category><![CDATA[guardianvoices]]></category>
		<category><![CDATA[leads]]></category>
		<category><![CDATA[moderators]]></category>
		<category><![CDATA[todd nash]]></category>

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		<description><![CDATA[Guardian community moderator Todd Nash* makes an interesting suggestion on his blog about the difficulties journalists face in wading through comments on their stories: &#8220;there is potential for news stories to come out of user activity on newspaper websites. Yet, as far as I know, it is not a particularly well-utlised area. Time is clearly an issue here. How many<br /><span class="read_more"><a href="http://onlinejournalismblog.com/2009/03/17/could-moderators-collect-potential-leads-from-comments/">Read more...</a></span>]]></description>
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<p>Guardian community moderator Todd Nash* <a href="http://toddnash.wordpress.com/2009/03/13/journalists-need-to-start-taking-more-notice-of-their-communities/" onclick="urchinTracker('/outgoing/toddnash.wordpress.com/2009/03/13/journalists-need-to-start-taking-more-notice-of-their-communities/?referer=');">makes an interesting suggestion on his blog</a> about the difficulties journalists face in wading through comments on their stories:</p>
<blockquote><p>&#8220;there is potential for news stories to come out of user activity on newspaper websites. Yet, as far as I know, it is not a particularly well-utlised area. Time is clearly an issue here. How many journalists have time to scroll through all of their comments to search for something that could well resemble a needle in a haystack? It was commented that, ironically, freelancers may make better use of this resource as their need for that next story is greater than their staff member counterparts.</p>
<p>&#8220;The moderation team at guardian.co.uk now has a Twitter feed <a href="http://www.twitter.com/guardianvoices" target="_blank" onclick="urchinTracker('/outgoing/www.twitter.com/guardianvoices?referer=');">@GuardianVoices</a> which highlights good individual comments and interesting debate. Could they be used as a tool to collect potential leads? After all, moderators will already be reading the majority of content of the publication they work for. However, it would require a rather different mindset to look out for story leads compared to the more usual role of finding and removing offensive content.&#8221;</p></blockquote>
<p>It&#8217;s an idea worth considering &#8211; although, as Todd himself concludes:</p>
<blockquote><p>&#8220;Increased interactivity with users builds trust, which in turn produces a higher class of debate and, with it, more opportunities for follow-up articles. Perhaps it is now time for the journalists to take inspiration from their communities as well.&#8221;</p></blockquote>
<p>That aside, could this work? Could moderators work to identify leads?</p>
<p><em>*Disclosure: he&#8217;s also a former student of mine</em></p>
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