The BBC have just emailed new linking guidelines to their staff. They stipulate that linking is “essential” to online journalism and in one slide (it’s a PowerPoint document) titled ‘If you remember nothing else’ highlight how linking will change: What we used to do… Lists of archive news stories Homepages only on external websites No inline linking in news stories
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As promised in a comment on the first post on this topic (part 2 here), the BBC’s Steve Herrmann today responded to the debate surrounding the BBC’s linking policy (or policies). In it Steve not only invites comments on how their linking policy should develop, but also gives a valuable insight into the guidance distributed within the corporation, which includes
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A highlight of my recent visit with MA Online Journalism students to the BBC’s user generated content hub was the opportunity to ask this question posed by Andy Mabbett via Twitter: ‘Why don’t you link back to people if they send a picture in?’ (audio embedded above and here). The UGC Hub’s head, Matthew Eltringham, gave this response: “We credit
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UPDATE: The BBC have started a debate on the issue on their Editors’ Blog Ben Goldacre is experiencing understandable frustration with the BBC’s policy on linking to science papers: Jane Ashley of the website’s health team, says that when they write an article based on scientific research: “It is our policy to link to the journal rather than the article
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These questions were submitted to me in advance of the next AOP meeting, on ‘Microlocal Media’, and have been published on the AOP site. As usual, I’m republishing here as part of my FAQ series. Q. How can publishers compete with zero-cost base community developed and run sites? They can’t – and they shouldn’t. When it comes to the web,
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This week the UK government released a report into social mobility. While mainstream reporting focused mainly on the broad picture, I wanted to read the original government report itself. Which publishers linked to it? The Telegraph: fail. Not one of the 4 articles I could find linked to the report. The Times: fail. Alan Milburn’s own piece about the report fails
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External links / linking out – which stage of denial are you at? There are 7 before you reach a sensible place …
Demonstrating once again why journalists should not only blog but monitor incoming links, the BBC’s response to the recent story about ‘holding back Google juice’ in its linking came to my attention as I was scanning the incoming links to this blog. John O’Donovan, Chief Architect, BBC FM&T Journalism, says “nothing sinister”, and: “We are rolling out improvements to the
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In the same week that the BBC’s head of editorial development for multimedia journalism was quoted as saying they must do better at linking to external sites, it’s been revealed that the corporation is using a convoluted linking mechanism which means those sites will be denied any benefit in their Google ranking. Pete Clifton is quoted as saying “It’s not
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BASIC Principles of Online Journalism: C is for Community & Conversation (pt2: Conversation)
Continuing the final part of this series (part 1: Community is here) I look at conversation. I look at why conversation is becoming a form of publishing itself, why journalists need to be a part of that conversation, and a range of ways they can join in.
online journalism, twitter • Tags: BASIC principles, comments, community, content is king, content is not king, conversation, conversation loop, cory doctorow, crowdsourcing, distribution, email, Facebook groups, future journalism, IM, jason mkey, Jay Rosen, Jeff Jarvis, linking, mashup, pingback, RSS, series, twitter, widgets, wiki • Comment feed RSS 2.0 - Read this post