Archive for the monetisation Tag

2 videos: How social media changed the journalist’s day; and making money from content

Here are 2 very interesting videos from a recent talk by Karl Schneider, Head of editorial development at B2B publisher Reed Business Information, at UCA Farnham. In the first Schneider takes a look at how the typical journalist’s day has changed – I particularly like the concept of previously only ’20%’ of a journalist’s activity being visible, and 80% invisible, but
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Making money from content online – presentation

Here’s a presentation I made yesterday at the Fazeley Digital event. It’s intentionally provocative – and I’m sure you’re intelligent enough to read the real points I’m making here. Anyway, comments welcome. Making Money from content online View more OpenOffice presentations from Paul Bradshaw.