This week the UK government released a report into social mobility. While mainstream reporting focused mainly on the broad picture, I wanted to read the original government report itself. Which publishers linked to it? The Telegraph: fail. Not one of the 4 articles I could find linked to the report. The Times: fail. Alan Milburn’s own piece about the report fails
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That’s the question bumping around my mind after reading this post at SEObook.com: “if you are not an AdWords advertiser, are not in universal search verticals (like news and video), and are not wikipedia, then you don’t have many organic search results that you can rank for on the first page.” The image makes it clearer: In some ways, blogs
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In the same week that the BBC’s head of editorial development for multimedia journalism was quoted as saying they must do better at linking to external sites, it’s been revealed that the corporation is using a convoluted linking mechanism which means those sites will be denied any benefit in their Google ranking. Pete Clifton is quoted as saying “It’s not
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Matt Wardman has an interesting post on the Economist having its PageRank cut by Google (translation: Google punishes Economist for unknown transgression by giving its website less importance and therefore, probably, lower ranking). Here’s what he says:
If you read the final part of my model for the 21st century newsroom concerning new media business models, I strongly recommend ‘Free! Why $0.00 Is the Future of Business‘, an article by Chris Anderson, author of The Long Tail. Have you not clicked yet? Here are some quotes to persuade you: “To follow the money, you have to shift from
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