If the famous media gaggers, the libel law firm Carter-Ruck, scourge of Private Eye, thought they’d scored another famous victory (these guys are big on bragging) suppressing news they hadn’t reckoned with social media.

#trafigura is as I type the #1 trending topic on Twitter (that’s in the whole world). The Spectator has already broken the wall between what the blogs will say and what the print media thinks it can get away with … and many, many more people are now aware of the very story a very rich set of bastards running a polluting company is paying them – presumably – many millions to kill.

In a few hours American bloggers will start picking up on the story enmasse. What’s Carter-Ruck going to do then? As @ElrikMerlin just pointed out to me ‘this is Streisand Effect in action’ – something which I have blogged about before.

When Uzbek billionaire Alisher Usmanov tried the same trick, and created the same effect, it generated this quote from Boris Johnson (one of those inadvertently whacked by Usmanov’s ‘take-down’ action):

We live in a world where internet communication is increasingly vital, and this is a serious erosion of free speech.

This is what Carter-Ruck did: Continue reading →