Tag Archives: research

Magazines on Twitter: who has the most click throughs – and why?

Magazines on Twitter - percentage of followers retweeting

Magazines on Twitter – percentage of followers retweeting – click for interactive version

Magazine Twitter accounts with the highest click-through rates tend to be aimed more directly at the reader and to give the reader a clearly defined reason to engage, according to an analysis by Patrick Scott in the second of a series of three posts.

When analysing the engagement on the Twitter accounts of regional newspapers we saw that one of the key factors was how conversational the newspaper was with its followers. But does this still apply when dealing with national publications? Continue reading

Newspapers on Twitter: who has the most click-throughs – and why?

Regional newspapers on Twitter - percentage of followers retweeting

Regional newspapers on Twitter – percentage of followers retweeting – click for interactive version

Newspaper Twitter accounts with the highest click-through rates tend to follow more people, customise tweets for Twitter and engage in more conversation, according to an analysis by Patrick Scott in the first of a series of three posts.

The number of followers a Twitter account has is often assumed to be representative of the influence they command. But is it what we should be measuring? Continue reading

Daily Mail users think it’s less unbiased than Twitter/Facebook

Daily Mail impartiality compared against BBC, Twitter, Facebook and others

Is the Daily Mail less impartial than social media? That’s the takeaway from one of the charts  (shown above) in Ofcom’s latest Communications Market Report.

The report asked website and app users to rate 7 news websites against 5 criteria. The Daily Mail comes out with the lowest proportion of respondents rating it highly for ‘impartiality and unbiased‘, ‘Offers range of opinions‘, and ‘Importance‘.

This is particularly surprising given that two of the other websites are social networks. 28% rated Facebook and Twitter highly on impartiality, compared to 26% for the Daily Mail. Continue reading

How Wikileaks collaborations failed to create objective ‘global’ journalism – research

Truth, they say, is the first casualty of war. Or, as an academic might put it:

“Professional journalism takes the nation as its unit of analysis, which [means] journalists employ ‘‘closed’’ language with respect to international issues when the nation is perceived as threatened, encouraging the citizen to read world events and issues from ‘‘our’’ point of view.”

This is the scene set at the start of Robert L. Handley‘s research into collaborative cross-border journalism. Handley wants to tackle the question of whether “global journalism” can result in the more objective outlook that its proponents hope for.

The partnerships that sprung up around Wikileaks‘s warlogs and cables provide an ideal way to explore that.

Europe vs the US

The overriding finding of Handley’s research is a difference in how European and US newspapers handled the Wikileaks material. European papers, he argues, “behaved as loyal to the nation-as-citizen and, more broadly, to citizens-wherever,” but the reporting of US partner The New York Times “demonstrated a loyalty to nation-as-official.”: Continue reading

Two pieces of information

Two pieces of information that came to my attention today:

Firstly, from a piece of research on aspiring journalists in France:

“Students from the least privileged social sectors are more socially committed and more aware of their civic responsibility: These students want “to reveal cases of corruption, show realities that are unknown to the general public, and to do investigative journalism”.

“The students belonging to disadvantaged social classes value the profession of journalism the most, and have a culture of effort and selflessness, which has been inherited from their families. The force lifting the social elevator to access an intellectual profession like journalism is their constant effort. They consider journalism to be a “useful and noble” profession. They have a more romantic and social view of the profession: they want to be a real communication channel for the village people, the forgotten, and the voiceless … However, these students practice self-censorship by not working in recognised and prestigious media, unlike the students from more privileged social classes who do so because they have greater social capital and contacts in the profession of journalism thanks to their families.”

Secondly, from a number of sources on Twitter:

“Independent.co.uk is offering a rare opportunity to an aspiring young journalist. We’re looking for an exceptionally motivated, intelligent and organised undergraduate with a passion for our brand, the world of news, and student life, to come and gain work experience within our Digital team for three months this summer 2013.

“You must be able to work from Monday 17 June through to 30 August 2013. This is work experience, so it is not a paid opportunity, but your travel and lunch expenses will be covered. You will need to provide a letter from your university, confirming that this work experience placement is beneficial and supports your course.”

Over to you.

Motion graphic video workflow – a video tutorial

Motion graphics has become an increasingly popular way to present data in a compelling visual form. In a series of videos guest contributor Sihlangu Tshuma outlines his workflow process for managing a motion graphics video project, the results of which are shown at the end. All 13 videos are also available in this playlist.

1: Motion graphics introduction

2: Researching the project

3: Motion graphics treatments Continue reading

Stories and Streams: teaching collaborative journalism with peer to peer learning

In January 2012 I was facing an old problem: as I prepared to teach a new undergraduate online journalism class, I wanted to find a way to encourage students to connect with wider networks in the area they were reporting on.

Networks have always been important to journalists, but in a networked age they are more important than ever. The days of starting your contacts book with names and numbers from formal organisations listed in the local phonebook are gone. Now those are instantly available online – but more importantly, there are informal groups and expert individuals accessible too. And they’re publishing for each other.

Because of this, and because of reduced resources, the news industry is increasingly working with these networks to pursue, produce and distribute stories, from Paul Lewis’s investigative work at The Guardian to Neal Mann’s field reporting for Sky, the Farmers’ Weekly team’s coverage of foot and mouth, and Andy Carvin’s coverage of the Arab Spring at NPR.

How could I get students to do this? By rewriting the class entirely.

Continue reading