If the inverted pyramid as a writing form is tied to the printed page, what writing form does the web suggest? That was the question asked by João Canavilhas of Portugal when he proposed the “tumbled pyramid,” a more open story architecture designed to encourage online navigation and personal reading paths. Canavilhas describes a new structure with four levels: base,
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When I published the news diamond model, a number of commentators from Brazil and Portugal compared it with João Canavilhas’ ‘Tumbled Pyramid’ model, which looks at online reading patterns and suggests a new way to structure online journalism. João very kindly agreed to write a post for the OJB summarising this model – here it is: The inverted pyramid model
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