While the closure is part of a larger effort by owners News International to trim the fat from their portfolio and erect paywalls around profitable titles, it also speaks to the future of freesheets on the web.
Back in April, thelondonpaper re-launched their web site. What was interesting about that was that London Lite had effectively no web site. It still doesn’t — just a ‘e-edition’. Its content is “incorporated” with morning freesheet Metro.co.uk. Looking back, one has to wonder what would have happened if the money hadn’t been sank into the web presence. Would thelondonpaper still be around?
The agency behind it is Netro42 who say here about the old version that “Netro42 working in partnership with Northern and Shell quickly established that the key to success was in wholly utilising the digital space.”
Personally, I like to partially use the analogue space when working on websites, but I may be old fashioned.
Alex Gamela talks to António Granado, editor of the online edition of Público, a reference newspaper in Portugal, as they relaunch their website.
Público have always been ahead as far as online presence is concerned, and recently the newsroom created a video team, as well as launching a redesigned website. In this short interview, we tried to ask a very busy António about his views on online journalism, a subject he discusses in his blog PontoMedia. Granado is also a lecturer at Universidade Nova de Lisboa, and is one of the best Portuguese minds dealing with the new media issues. Continue reading →
German regional publisher WAZ just launched its new flagship website, Der Westen. New features include geotagging, blogs and keyword filtering, monitored from a futuristic-looking newsroom. Martin Stabe has the details.
The concept, writes Der Spiegel, is to let users choose the centre of their world, their perspective on news. Der Westen then provides content around it.
The FAZ today has an interview of blogger-turned-editor-in-chief Katharina Borchert. Numerous online ventures have been playing on regional papers’ turf, from local advertisers flocking to AdSense to local radios breaking news more rapidly, she says. To compete, paper brands must regain their offline roles as community leaders by enhancing the news hole with social features, Facebook-style. Continue reading →
“USA Today is plunging into a hot new Internet technology, offering its online users the ability to install “widgets” on their blogs and personal Web pages that contain news updates and other information from the newspaper.”
“Celebrity glossy wunderkind OK! magazine relaunched its Web site today with an Escalade’s worth of features—“web exclusive, continuously updated breaking news, celebrity updates, photo galleries, videos, reviews, blogs and numerous interactive features…”
“On Web sites such as Style.com, consumers can see looks from September’s shows an hour after they are premiered on the runway. Followers don’t have to have some high-ranking editor in New York to tell them what was hot or not. They can see and decide for…”