When making video for the web there are four broad roles that it is likely to play: it might illustrate a story; add to it; distil the story; or tell it.
In the video below, made for students on the MA in Multiplatform and Mobile Journalism at Birmingham City University, I talk through examples of each type of video, as well as some tips on considering variety of shots, and sequence. You can find links to the examples below.
- Footage to illustrate a story 1
- Video illustrating a story 2
- Video illustrating a story 3: Romanian presidential elections
- Video that adds to a story 1: Snow Fall
- Video that adds to a story 2: These men wore heels for a day and hated life
- Video that adds to a story but can also be used as a standalone series: Fortune’s video series
- Video that adds to a story but can also be watched alone: These men wore heels for a day and hated life
- Video that adds to a story told through a Twitter thread
- Video that distils a story: Radio 4’s Today Programme on Twitter
- Video that distils a story: The Economist on Twitter
- Video that distils a story: Earwolf podcast on Twitter
- Examples of audio turned into video: Headliner gallery
- Video that distils a TV story: BBCWM on Twitter
- Editing in 6 seconds: Vine example
- Video that tells a story: AJ+
- Video that tells a story: Guardian on Instagram
- BuzzFeed’s use of video to tell stories about identity: Why Disney princes make terrible boyfriends
- Stylist’s use of video to tell a story first, then a second story about the video
This video is shared as part of a series of video posts.