SEO Book.com has an excellent article with a range of tips on how to identify a topic for your blog, cover it well, and market it effectively. As always, here are the bullet points:
- Don’t pick a topic, picka niche within a topic (Innovator, Imitator or Idiot? has some more great advice on this score)
- Do a SWOT analysis
- Ask yourself these questions (from Kotler):
- Does this strategy contain exciting new opportunities?
- Is the plan clear at defining a target market?
- Will the customer in each target market see our offering as superior?
- Do the strategies see, coherent? Are the right tools being used?
- What is the probability that the plan will achieve its stated objectives?
- What would you eliminate from the plan if you only had 80% of your budget?
- What would you add to the plan if you only had 120% of your budget?
And now the marketing advice:
- Quote and link to popular bloggers (because meme aggregators will include a link to you alongside the original)
- Leave valuable comments on popular related blogs
- Write articles for popular blogs
- Create community based ideas
- Add value to ideas
- Actively solicit comments and reply to them
- Encourage contribution and highlight it
- Network offline
- Don’t be afraid of controversy
Plenty more at the post (including a great summary of stats on blogging), along with some great links to more.

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There are 5 houses in five different colors
In each house lives a different nationality.
These 5 owners drink a certain beverage, smoke a certain brand of cigar and keep a certain pet.
No owners have the same pet, smoke the same brand of cigar, or drink the same beverage.
The CLUES:
The Brit lives in the Red house.
The Swede keeps dogs as pets.
The Dane Drinks tea.
The Green House is on the left of the White House.
The Green House’s owner drinks coffee.
The person who smokes Pall Mall rears birds.
The owner of the yellow house smokes Dunhill.
The man in the center house drinks milk.
The Norwegian lives in the first house.
The man who smokes Blends lives next to the one who keeps cats
The man who keeps horses lives next to the man who smokes Dunhill.
The man who smokes Blue Master drinks beer.
The German smokes Prince.
The Norwegian lives next to the Blue House.
The man who smokes Blends has a neighbor who drinks water.
The QUESTION:
Who owns the fish?
Such a nice topic.
I am not sure about “Do a SWOT analysis “…
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Hi Everyone,
I have a carpet cleaning business in Houston,TX that was doing pretty good until the economy went bad, and with it my clientele. I have a website for the business but I dont
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Is there someone on here that can give me some insight or know of anyone that coud give me insight on how I can get my local website on the front
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I thank you and my hungry over-eating children thank you.
thanks,
I’m the only one in this world. Can please someone join me in this life? Or maybe death…
Is there a specific section on here that I should use to advertise my website? Just wanted to make sure I asked before posting about it …
Thanks!
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A contestant, Sally, on ‘Who wants to be a Millionaire?’ had reached the final plateau. If she answered the next question correctly, she would win $1,000,000. If she answered incorrectly, she would pocket only the $25,000 milestone money. And as she suspected the Million Dollar Question was no pushover.
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Is it:
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B) The buzzard
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She hoped she would not have to use it because….Well, her friend was, well, a blonde. But she had no alternative.
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The contestant had to make a decision and make it fast… She considered employing a reverse strategy and giving any answer except the one that
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with such confidence, such certitude, that the contestant could not help but be convinced.
Crossing her fingers, the contestant said, ‘C: The cuckoo.’
‘Is that your final answer?’
‘Yes, that is my final answer.’
‘That answer is absolutely correct! You are now a millionaire!’
Three days later, the contestant hosted a party for her family and friends, including the blonde who had helped her win the million dollars.
‘Jeni, I just do not know how to thank you, ‘ said the contestant.
‘How did you happen to know the right answer?’
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Sally fainted.
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Rival legal teams, well-financed and highly motivated, are girding for court battles over the coming months on laws enacted in Arkansas and North Dakota that would impose the nation’s toughest bans on abortion.
For all their differences, attorneys for the two states and the abortion-rights supporters opposing them agree on this: The laws represent an unprecedented frontal assault on the Supreme Court’s 1973 Roe v. Wade decision that established a nationwide right to abortion.
The Arkansas law, approved March 6 when legislators overrode a veto by Democratic Gov. Mike Beebe, would ban most abortions from the 12th week of pregnancy onward. On March 26, North Dakota went further, with Republican Gov. Jack Dalrymple signing a measure that would ban abortions as early as six weeks into a pregnancy, when a fetal heartbeat can first be detected and before some women even know they’re pregnant.
Abortion-rights advocates plan to challenge both measures, contending they are unconstitutional violations of the Roe ruling that legalized abortion until a fetus could viably survive outside the womb. A fetus is generally considered viable at 22 to 24 weeks.
Read more…