Another in the FAQ series, this one comes from a Bournemouth University student, and largely focuses on print’s future in the wake of the Independent newspaper going online only.
1. What have been the defining factors in the growth of online media? Is it mostly down to convenience, lowered costs or advancing technology?
It depends who you’re referring to and what you mean by ‘defining factors’ – defining in what ways?
For media organisations that existed before the web, it was both an opportunity to access new revenue streams, but more importantly defend against potential new competitors. Continue reading →