On August 17-18 the Centre for Investigative Journalism is organising some free training workshops for independent community based journalism outlets in Birmingham (and yes, I’ll be helping too).
Through investigative training; advice and guidance in journalistic practice; and support in building regional networks and sustainable business models we aim to revive local and community based reporting to address the democratic deficit left by a decades-long decline in budgets, staff and overall plurality across the UK local media industry.
The new programme hopes to help independent publishers improve their ability to gain access to information and investigate issues affecting their communities, and to share their findings in the public interest.
Some of the reasons behind the training include:
to encourage greater government and corporate accountability at a local level
to support democratic scrutiny
and to reinforce civil society from the ground up
Birmingham isn’t the only region this will be happening, but it will be the first. If you are interested in being involved, please contact us at firstname.lastname@example.org.
Due to the remit of this project CIJ are only able to provide training to journalists working with a specific community/regional focus on a part-time or voluntary basis. The project has been funded by the Joseph Rowntree Charitable Trust
Searches for ‘content marketing’ according to Google Trends. Since February the term has been at the peak of its popularity [Tweet this image]
In a guest post for OJB, Nick Chowdrey looks at why increasing numbers of SEO agencies are hiring journalists.
As online marketing and search engine optimisation (SEO) practices have evolved, journalists have become increasingly sought-after by the agencies that compete to improve their clients’ rankings.
“For a long time there was a very poor practice in online marketing,” says Joe Sharp, Head of SEO at Hearst Magazines. “Generic advertorials were duplicated across multiple sites with strategic links engineered to increase SEO value. Continue reading →