Cut out the middleman and let Facebook’s algorithms do the firing:

From Julia Greenberg:

“Facebook now tells the industry what matters most, which dictates how resources are spent and what stories are told. Not in a sort of theoretical, hey-this-could-happen-someday kind of way, but a real, look-it’s-happening-all-around-us-already way. When Facebook says it will prioritize video in News Feed, every publisher that can afford to do so builds a video team. When Facebook says it will launch Live, publishers suddenly start streaming live. Facebook is setting the rules, and news organizations are following.”

From Recode:

“Mashable [has] announced that it is firing a large portion of its editorial staff. Additionally, Mashable is pivoting from hard news coverage; it will focus on producing lots more video about “digital culture.” According to Politico and a Mashable editor, 30 people were laid off.”

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.