Another day, another set of questions from a journalism degree student - this time, one of my own, Azeem Ahmad. If you want to help him by answering the questions, post your comments below.
How important is blogging to you, and your business?
If my ‘business’ is education and freelance journalism, then: enormously important on every level: generating ideas, gathering information, publishing stories and ideas, and marketing and distributing those and, I suppose, myself as a journalist and (*cough*) academic. I find conversation extremely helpful in working through ideas and finding new information, and blogging is a wonderful way of having that conversation with some very well informed and intelligent people. I hope it makes me more intelligent and well informed in turn. (more…)
May 10, 2008
Skoeps.nl, a citizen-journalism venture, closed down last week after its owners declared it unprofitable. The business plan seemed simple enough to succeed:
- Find loads of money,
- Advertise massively, and
- Share advertising and syndication revenue with writers.
The plan worked, except that there wasn’t enough revenue to share. Skoeps cash-flow was in the black, which means that, if investors refused to go forward, growth must have been minimal and could not have offset the initial investment in the near future. (more…)
May 8, 2008
Part four of this five-part series looks at how interactivity forms the basis of true online journalism, and explores ways to think about interactivity in practice. This will form part of a forthcoming book on online journalism - comments very much invited.
In his 2001 book Online Journalism, Jim Hall argues that, in the age of the web, interactivity could be added to impartiality, objectivity and truth as a core value of journalism. It is that important.
Interactivity is central to how journalism has been changed by the arrival of the internet. Whereas the news industries of print, radio and TV placed control firmly in the hands of the publishers and journalists, online you try to control people at your peril.
It is important to remember that people use the web on devices - whether a computer, mobile phone or PDA - with cultural histories of usefulness or utility, very different to the cultural histories of television, radio or even print.
People go online to do something. Companies that help with that process tend to prosper online. Those that attempt to curtail users’ ability to do things with their content often find themselves on the end of a backlash.
News is, of course, a service. But up until now news organisations have been under the mistaken impression that it is a product. The web is reminding them otherwise.
What is interactivity?
Interactivity is not video, or ‘multimedia’; it is not flashy bells and whistles. At its core, it is about giving the user control. (more…)
April 15, 2008
Flickr has announced it will now be hosting video - with a maximum length of 90 seconds. The idea is that these are “long photos”, “capturing slices of life to share”
I’m not sure what the implications are for journalism or journalists (note the distinction). Could we see a July 7 moment, but with short video? Will it be easier for users to upload video to Flickr from their mobiles than it is to upload to YouTube? Can we expect better composed video on Flickr because it comes from a community of photographers? (If that matters to you)
I don’t know, which is why I’m calling for your comments and thoughts on this.
Read what the Twittersphere is saying about the change here
Read more OJB posts about Flickr
April 9, 2008
What happens when you bring together local journalists, bloggers, web publishers, online journalism experts and new media startups - and get them talking?
That was the question that JEEcamp sought to answer: an ‘unconference’ around journalism enterprise and entrepreneurship that looked to tackle some of the big questions facing news in 2008: how do you make money from news when information is free? Where is the funding for news startups? How do you generate community? What models work for news online? (more…)
March 18, 2008
A few weeks ago I wrote an 800-word piece for UK Press Gazette on how journalism has changed in the past decade. My original draft was almost 1200 words - here then is the original ‘Blogger’s Cut’ for your delectation…
The past decade has seen more change in the craft of journalism than perhaps any other. Some of the changes have erupted into the mainstream; others have nibbled at the edges. Paul Bradshaw counts the ways…
From a lecture to a conversation
Perhaps the biggest and most widely publicised change in journalism has been the increasing involvement of - and expectation of involvement by - the readers/audience. Yes, readers had always written letters, and occasionally phoned in tips, but the last ten years have seen the relationship between publisher and reader turn into something else entirely.
You could say it started with the accessibility of email, coupled with the less passive nature of the internet in general, as readers, listeners and watchers became “users”. But the change really gained momentum with… (more…)
March 6, 2008
Here’s the latest update from the team at JournalismEnterprise.com. This post is part of February’s Blog Carnival of Journalism.
Neaju, says Nicolas Kayser-Bril is “a smart way of making money using other people’s sweat … The total lack of journalistic work is a clever way to reduce costs. But it certainly doesn’t create any value for readers, who would have to fact-check themselves. For writers, the incentive to publish on Neaju instead of blogging is thin, as they lose control over content and leave behind any advertising revenue.“
NewsTrust.net, says Alex Gamela, is “A sort of Michelin guide for news media.”
The Panelist, finally, says Kayser-Bril, is “A niche publication for upper-middle class do-gooders, where a bunch of financial bloggers advises parents worried about the world and the assets they leave their children with.“
February 17, 2008
In the final part of the Model for the 21st Century Newsroom I look at how new media has compounded problems in news organisations’ core business models - and the new business models which it could begin to explore.
Let’s start by looking at the traditional newspaper business model. This has rested on selling, in a broad simplification, three things:
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Advertising. Put more explicitly: selling readers to advertisers.
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Selling content to readers, and, twinned with that:
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Selling the delivery platform to readers - i.e. the paper
Developments in the past few decades have eaten into each of those areas as follows: (more…)
January 28, 2008
The fourth post of the Model for the 21st Century Newsroom looks at how distribution is changing from a push/pull model to a tripartite, push-pull-pass, one.
In the 20th century, commercial distribution of news was relatively straightforward: if you worked in print, you published a newspaper or magazine at a particular time, it was transported to outlets, and people picked it up (or it was delivered). If you worked in broadcast, you broadcast it at a particular time, and people watched or listened.
Simple.
In the 21st century, the picture is a little more complicated. (more…)
January 2, 2008