Inspired by Martin Belam’s extensive charts of popular RSS feeds, and Adrian Monck’s list of popular UK journalism bloggers, I’ve grabbed the baton and produced a chart of the top ten American journo-bloggers, based on combined subscriptions via Google Reader and Bloglines:
- BuzzMachine (Jeff Jarvis) – 2621
- PressThink (Jay Rosen) – 1670*
- Social Media (JD Lasica) – 1642
- Adrian Holovaty – 1257
- Dan Gillmor – 1112
- Teaching Online Journalism (Mindy McAdams) – 668
- First Draft by Tim Porter – 461
- Journerdism (Will Sullivan) – 299
- Rob Curley – 268
- Steve Yelvington – 256
Not included are Susan Mernit (712), or the various Poynter, OJR and Cyberjournalist sites, which are set up as news services more than blogs.
Now I’m sure that in my transatlantic ignorance I’ve missed some major American journo-bloggers, so I’m trusting that you’ll let me know any glaring omissions.
In the meantime: some comparisons with Monck’s list. Whereas the UK bloggers features two academics, the US list has three, with two occupying the top spots. The US bloggers are also more ‘strategic’, if that makes sense: most are involved in consultancy, founding companies or experimenting with technology. Perhaps this says something about the American news industry.
If you merge the American list with those on Monck’s for an Anglo-American chart, Roy Greenslade comes in 8th with 335 combined subscribers and the Online Journalism Blog comes tenth with 284, which bodes well for British bloggers.
Excuse me while I pull my head out of my backside…
- Subscriptions does not obviously equal readership – the majority of my readers come via links and searches; I suspect the same is true of most bloggers, while a blogger who writes as part of a newspaper is likely to attract more passing traffic.
- It is likely that some of these subscriptions are never checked – Dan Gillmor’s defunct blog still has over 700 subscribers, for instance.
- It is likely there is some duplication – who else has exported subscriptions across both Google and Bloglines? – although it’s also likely that the duplication is similar across all blogs.
- Equally, there are some significant differences between the two: on Bloglines alone, JD Lasica comes top, while Jay Rosen drops to 5th. Does this say something about the type of subscriber? Would Bloglines subs be early adopters? Might advertisers start to look at subs through different feed readers in the same way as different markets?
- Google Reader and Bloglines are only two of many, many RSS readers.
- Other RSS readers may be more popular in other countries. Brazil’s Andre Deak and France’s Philip Couve, for example, barely register double figures on Google Reader, but clearly have significant readerships.
So, the next steps:
Q: Which American journo-bloggers have been overlooked?
Q: And who are the major j-bloggers outside America and Britain?
*Update: Romenesko would make second place with 2,169 subs if included. Given it was a standalone blog before it was brought into the Poynter fold, should it be? (thanks to Aron Pilhofer)
*Update 2: Mark Glaser’s Mediashift would be just behind Romenesko with 2,130 subs (thanks to Lorenz Lorenz-Meyer).