Category Archives: online journalism

Saving local journalism: some thoughts ahead of C&binet

I’m sat on a train on the way to the C&binet session at the Department for Culture, Media and Sport looking at the question of what the government should do – if anything – to save local journalism. Here are my notes:

The problem is not journalism

The vanity of journalists often leads to chest-beating deprecation of modern journalism. While there is some validity to that argument, it misses the point. Audiences have been steadily declining since well before the internet – that’s not what’s caused the current crisis.

The problem is not a journalism problem – it is an advertising problem, and a distribution problem.

The advertising problem is this: over recent years the market has been flooded with suppliers. This has driven the price down to a level that cannot sustain shareholder-owned print operations. In the last 12 months a sheer drop in demand has compounded the problem, and it’s widely accepted that some of that demand may never come back.

Advertising itself has changed too – from the traditional model of CPM (selling eyeballs) to CPC (selling clicks) to CPA (selling actions, e.g. purchases), and is likely to evolve further in the future towards VRM (vendor relationship management, i.e. managing the relationship between seller and buyer). I’ve seen little evidence of newspapers adapting their own advertising offerings in line to get a foothold when advertisers catch up – it’s still print-centric.

The distribution problem is that newspapers do not control distribution online – by and large their readers do, and newspapers have failed to acknowledge this, leaving themselves open to web startups that build user distribution into their design and operation. Of course the loss of control over distribution means losing the monopolies that allowed newspapers to keep advertising prices high enough to sustain the profit margins they were accustomed to. Now advertisers have choice, and the newspaper ad offering doesn’t look much of a bargain.

What does the future of local journalism look like?

I see 2 main paths of development, and both have one thing in common: the future is networked.

On the one side I see the national-grassroots-data path – I’ll call it the Networked Model for simplicity’s sake. As increasing numbers of local newspapers close or stunt their operations, hyperlocal blogs will spring up to address the gap. At the same time national news organisations enter the local market and partner with these and data-based operations. The most likely figures in this scenario are The Guardian, hyperlocal blogs and the likes of MySociety and OpenlyLocal. It’s a patchwork solution that is likely to leave gaps in coverage.

On the other side is the Local News Consortia proposed by Ofcom. Established operators like PA, ITN and regional newspaper publishers will partner up to gain access to a pot of public money and efficiencies that they cannot achieve without ending up in front of the Competition Commission. This will require some public service commitments such as covering councils and courts, and universal coverage – but fundamentally this will be Business As Usual.

This year’s reading list – an OPML file

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In addition to the usual reading list I give to students on the new MA Online Journalism, I also provide an OPML file of around 50 RSS feeds they should be subscribing to – broadly, 5 feeds each in 10 categories.

I thought I should make it available here, so: here it is.

The idea is that a) they get instant access to up-to-date news and analysis of a range of relevant areas; and b) it introduces them to the concept of RSS, if they don’t already know about it, and how to share OPML files.

It seems a no-brainer that we should be doing this on all courses.

Oh, and if you think there are better feeds, let me know.

2009 Technorati State of the Blogosphere Report – key findings.

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Bloggers are generally more affluent than the average person

5 things journalists should know about the report:

The blogosphere continues to be dominated by male, affluent and educated bloggers
Bloggers use Twitter far more than the average person and microblogging is changing blogging habits
Blogging is becoming more mainstream and influential, but not replacing traditional media
More bloggers are making money, but most don’t make any
Most bloggers are “hobbyists” and are driven by personal fulfilment rather than financial gain.

Last week over five days, Technorati released the annual 2009 State of the Blogosphere Report with a strong theme of gaining strength. A record number of 2,828 bloggers submitted extensive surveys about their blogging activities from the past year from 50 countries, with half from the US (48%), 26% from the EU, 10% from the APAC (Asia Pacific) and 16% from elsewhere.
Results were combined with interviews with professional and well-known bloggers and statistics and findings from Lijit and Blogcritics. Bloggers were separated into four distinct groups; hobbyists, part-timers, self-employeds and professionals.

While blogging is gaining in popularity and credibility, the blogging demographic doesn’t appear to be widening. The average blogger continues to be male (two thirds), affluent (a majority have household incomes of an average of $75,000) and educated.

While most bloggers are blogging more regularly and have at least three blogs, the majority consider their output a hobby (72%).

The vast majority of bloggers seek to share their personal experience for emotional and personal fulfilment rather than monetary gain. Most bloggers feel their blog has acted positively on their personal and professional lives. Generally, respondents said they blog for one of three distinct reasons: speaking one’s mind; sharing expertise and experiences with family and friends (old and new); and making money or doing business.

70% of all respondents say that personal satisfaction is a way they measure the success of their blog, but for Pros, the leading measure of success is the number of unique visitors.

The survey found that contrary to popular belief, many bloggers have had professional media experience, with 35% of all respondents having worked in traditional media as a writer, reporter, producer, or on-air personality, and 27% continue to do so.

Interestingly, the report found that while bloggers read other blogs they do not consider them a substitute for other news sources and the majority do not consider online media more important than traditional media. However, 31% don’t think newspapers will survive the next ten years.

The report highlighted the instrumental role the blogosphere has played in recent global issues; namely the protests during the recent Iranian elections and debate surrounding last year’s US presidential elections. Even though only a relatively small number of bloggers commented on these events, bloggers believe their influence on global affairs is growing. 51% believe it will be a more effective tool to voice dissent in the future and 39% believe blogs made the Iranian protests earlier this year more effective.

Bloggers are getting savvier and more influential. Most bloggers know how their blog is created and use an average of five activities to draw an audience to their site. Bloggers with greater audiences and with Technorati authority ratings blog more regularly, posting more than 300 times more than lower ranked bloggers. One in five bloggers report updating on a daily basis, but the majority update their blog two to three times per week. The survey results and interviews with influential bloggers clearly show the number of page views depends on how prolific a blog is.

More bloggers are earning some revenue from their blog, but they are not in the majority and most income streams are indirect. For 83% of people that make money from their blog, it is not their primary income. Interviewees agreed the key to a successful blog is passion. In each case they describe how professional and lucrative blogging stemmed from their original passion and drive.

The growth of Twitter is having a big impact on the blogosphere. A large proportion of bloggers (73%) report using Twitter, largely for promotion and interaction with readers, compared with just 14% of the general population. Furthermore, according to Lijit, blogs with greater than 100 page views a day received on average 83% of their page views from Twitter referrals. Twitter was also by far the fastest growing content source to be included by bloggers.

Bloggers are avid Twitter users

The BNP on Question Time: the view from the User Generated Content hub

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I put a few questions to Matthew Eltringham from the BBC’s UGC Hub on how the team dealt with comments from users during last night’s controversial Question Time debate featuring the BNP’s Nick Griffin. Here are his responses in full:

How did the volume of contributions to Have Your Say etc. compare with a typical Question Time?

Because of the way we structured the HYS round this QT the statistical comparisons can’t be exact.

This time we ran a programme based messageboard from first thing in the morning; usually it is launched much later in the afternoon. The number of responses to that debate — and the one we set up this morning on the impact of the QT has been extraordinary; an average programme-based QT HYS might get a couple of hundred comments; this one got more than 10,000.

And by 1130 this morning we have already received nearly 2,000 for a new messageboard about the impact — again a very, very big and fast response from the audience.

An interesting statistical comparison is the response to the awarding of the Nobel peace prize to President Obama, when over the same period of time we recieved about the same number of comments – though the audience was a more global audience in that case. And interestingly, we had a bigger response on HYS than any of the big US media organisations in their comment forums.

How did the hub prepare for that – did it do anything special for this broadcast?

We brought in extra staff to cope with the expected work load, especially in the evening around the programme transmission; we also discussed appropriate moderation as we were aware there would be some tricky issues.

How would you describe the balance of reaction that was coming in in terms of pro- and anti-BNP?

There were three clear strands of opinion — those who disagreed with the BBC’s decision to put Nick Griffin on QT; those who articulated their support for Nick Griffin and the BNP; and those who either didn’t offer any view on Griffin/ BNP or said they weren’t supporters but strongly argued that he should be allowed on the programme. This third strand was the largest.

A couple of people suggested that some comments were part of an “organised trolling campaign – the same typos keep recurring in several posts – ‘BMP'” – what is the policy on that? Do you look for repeated IP addresses, or copy & paste jobs?

We have very clear House rules against spamming and if – amongst the 10,000 comments that came in – we detect any organised campaign we would act on that by moderating the spam out. We don’t have any technology to help us with that.

We make it very clear that HYS is a manifestation of the balance of opinion recieved by us, reflecting the views of the members of the audience that wish to contribute. It’s not scientific, nor is it a balanced opinion.

In Defence of Principled Anonymous Blogging

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(This article has been developed from a comment I left on Nick Baines’ blog, where there was a good debate about the rights and wrongs of anonymous blogging.)

Good Reasons for pseudonymous blogging

I think the right of bloggers to post anonymously/pseudonymously is important, for a number of reasons, but I like the term coined by Nick – “principled anonymous blogging”. Some bloggers have good reasons to conceal their identity, and that should be respected. Here are a few justifiable reasons for bloggers to use a pseudonym:

1 – Physical Danger

For many people, to deny them anonymity is to deny them a voice or put them in physical danger. Consider refugees or campaigners from abroad. What about victims of domestic violence – why should they not be able to speak in public without fear?

2 – Over-heavy restrictions imposed by employers

In this country, we see bloggers sacked If a blogger defames their employer or violates a reasonable contract, then I have no problem with sanctions being taken.

However, in the UK we do not have the balance right yet between freedom of expression, and the right of employers to restrict employees’ actions outside the workplace. This question is tied up with the need to create rational British (and particularly English) laws guaranteeing a right to express an opinion.

3 – Widening political participation

At a time when renewal/broadening of our political process to help individuals participate is perhaps the single most important challenge we face, we should not frighten people away from expressing their views publicly.

A good number of established bloggers have started out without revealing their identity, including me. In my case, I needed to distance my political commentary from a short-term contract in a workplace which required political neutrality. This was one of the coincidental reasons why I have ended up editing a non-partisan blog.

4 – Fear

There are many, many, examples of posts that would not have happened if not made anonymously. One example was the “Dave Walker reposts” here, which were part of a blog campaign starting in summer 2008. Much of the reporting of that saga – some by insiders whose jobs were at risk – would not have happened without anonymity; many people had been subjected to extended bullying at work, and were *frightened*.

Stick to one pseudonym

To me the key point about acceptable anonymous/pseudonymous blogging is that it be done with a consistent identity, so that debate is transparent.

There is an argument that different pseudonyms are acceptable in each niche or community where a person participates; I’m not commenting on the detail of that question here.

Pseudonyms in the wider media

If we are going to question blogging anyonymity, then we have to come up with a set of criteria which we also apply to pseudonyms used elsewhere and far before blogs even existed.

Newspaper diary columns, and writers in general, have used pen-names (or maiden names), for centuries. This is often ignored.

Online anonymity isn’t usually anonymous

In practice, most websites and online companies will divulge identities when faced with a demand from a Court of Law, as has been seen in recent Court Cases.

There are very few publishers in the UK who would conceal the identity of an abusive author. However, a whistleblower would be in a diifferent category.

Wrapping Up

My (obvious) conclusion is that it is not “anonymity” which is the problem, but rather “the abuse of anonymity”; the latter is where our laws should focus.

What does a mobile journalist need?

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In my MA Online Journalism session this week I’ll be looking at mobile journalism. As part of that, below I’ve compiled 4 lists of things I think a mobile journalist needs: hardware, software, systems, and mindset. I’d welcome anything you can add to this.

In the spirit of mobile journalism, I will also be streamed the session live on Bambuser from 9am UK time on Thursday, for around 45 mins – if you can join us online and chip in, please do. I’ve embedded the player below (skip past it for the lists of things a mojo needs).

A note from the comments

Some comments rightfully point out that this list is potentially terrifying. I’m not suggesting you need all these things – my favourite response said that you needed a Posterous blog, a smartphone, and lots of batteries, and I’d go along with that. But here are a whole lot of potential things to explore when you get itchy…

Mobile journalism – hardware

Smartphone with camera, video, audio, unlimited data plan
Digital camcorder, e.g. Flip, Kodak Zi8
Digital dictaphone or Zoom (a Livescribe pen is also useful)
Portable mic
Portable mini tripod?
Batteries (including extra mobile phone battery)
Extension lead – and chargers
Portable chargers, e.g. solar
Bluetooth keyboard
Mifi and/or 3G dongle
Eyefi card
Wifi laptop or netbook with webcam

Mobile journalism – the software

Apps for your phone and services you can email or text to. Good ones include…
Shozu
Spinvox – blog via voice
iBlogger
Audioboo
Twitterfone
Twitvid
Twibble – GPS twitter updates
Zyb – synchronise contacts and calendar
Opera Mini; on iPhone use bookmarklets on Safari like ‘Read Later’, ‘Post with Tweetie’, ‘Save to Delicious’, ‘Share on Tumblr’
Qik, Bambuser, 12seconds – streaming video
~~Posterous~~ – blog via email (shutting down April 2013)
ZoneTag – geotag images
JoikuSpot – create wifi hotspot from 3G phone
Google Maps

Mobile journalism – the systems

Email must be set up – more than one account as backup (Google Mail occasionally goes down)
Useful phone no.s, e.g. Twitter, Twitterfone
Useful emails, e.g. Twitpic, YouTube, Twittermail, Facebook, Posterous etc.
Map of wifi hotspots
Map of mobile and 3G coverage
Blog via email or text – Postie plugin/Posterous/app/etc.
Pulling RSS feeds from Twitter/Flickr/YouTube/Posterous/Tumblr/Google Docs
Embedded players for livestreaming/liveblogging
Geotagging information for mapping
Mashups
Preparation: web-based video/audio/image editors
Collaboration – preparing the users, hashtags, tweeting, feedback

Mobile journalism – the mindset

‘Always-on’ approach – tweet on the go; share images; stream quick video. Think humour, art, quirky, as much as ‘news’. Prepare yourself and users for when you need it.
Play with new mobile tools – follow TechCrunch etc.
Try out mobile apps
Find the stories that are not online
Be part of a mobile community – follow people like @documentally @alisongow @ilicco @patphelan @moconews
Be creative with mobile, not formulaic: the rules aren’t written yet

Jan Moir is a heterosexist

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Now anyone whose reads me knows I like video .. So watch this …

N’kay. All done?

Jan Moir is a Daily Mail columnist whose printed words have today caused her to reach for her boss’ PR agency (because of an Internet revolt that Twitter was at the heart of that blew up the Press Complaints Commission’s website) in order to say she’s not what you think she is.

That is significant. Today was significant. Social media made this happen – apparently the Mail doesn’t usually respond within hours to outrage at its contents.

But listen to what Richard Yates, from black experience, is telling you – focus on what they said, not who you think they are.

And this is very relevant to this situation. The Mail, and others, publish Moir’s sort of rant all the time. In the official ‘process’ it will be judged on what she said, not who she is accused of being.

If what we want is what she (and others) write banished from the mainstream, not to silence but to place them firmly on the fringes, then how is that achieved?

How do we define her words? I ask, is what she wrote heterosexist or is it homophobic?

Cue Wikipedia:

Heterosexism is a term that applies to negative attitudes, bias, and discrimination in favor of opposite-sex sexuality and relationships. It can include the presumption that everyone is heterosexual or that opposite-sex attractions and relationships are the norm and therefore superior.

Homophobia (from Greek homós: one and the same; phóbos: fear, phobia) is defined as an “irrational fear of, aversion to, or discrimination against homosexuality or homosexuals”, or individuals perceived to be homosexual; it is also defined as “unreasoning fear of or antipathy toward homosexuals and homosexuality”, “fear of or contempt for lesbians and gay men”, as well as “behavior based on such a feeling”.

I don’t think Jan Moir is about fear, she’s about superiority. I think this because that’s what she wrote.

Yates is laying out for us how, exactly, we undermine the sort of power which a Moir (there’s a type) wields, especially including their power in claims of ‘victim’ or ‘silencing’. Here’s a template, from other minorities, which should be grasped in order to define her as ‘fringe’, ‘extreme’, someone who says she’s superior.

Drop ‘Moir is homophobic’ for ‘Moir is heterosexist’.

That’s my contribution to the aftermath of today: Learn from others and be precise in attacking power.

Make them go look ‘heterosexist’ up and in the process completely change the coming debate over ‘silencing free speech’, the ‘power of the mob’ and the ubiquitous raising of that cop-out phrase ‘PC’.

Pluck out your eyes: the anatomy of a super injunction

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Super injunctions – those that don’t just order a newspaper not to report something, but forbid it from reporting the existence of the reporting restrictions – are on the rise.

The Guardian has been served with at least 12 notices of injunctions that could not be reported so far this year, compared with six in the whole of 2006 and five the year before.

And Carter Ruck continue their kafkaesque moves to stop reporting about Trafigura and the Minton report (their latest attempt is to write to Parliament saying it can’t discuss the matter, at the same time as saying they’re not trying to forbid anyone reporting what Parliament discusses. That’s because there wouldn’t be anything to discuss).

So what does a super injunction look like? I’ve got hold of one – I obviously can’t say which and I’ve had to leave out the juicy bits. But here’s what it says. Continue reading →

How to make interactive geographical timelines using Google Calendar and Yahoo Pipes

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I was recently given a task where my job was to create a calendar holding around 50 events. Each event also needed to be mapped, and have a corresponding blog post.

Mapping calendar entries made me think, if this could be used for other stuff than simply putting events on a map, – which is quite useful in it’s own way. I thought it would be cool if you could create an interactive map-timeline, controlled dynamically by a (shared)calendar.

Yahoo Pipes by default uses Yahoo Maps, which is great when it comes to narratives. As you can see from the map below (If you don’t see it, click here), each entry has a little arrow that let’s you navigate from marker to marker in a specific order. Each marker also has a number indicating it’s place in a sequence. This is nothing more than entries in a Google Calender with time/date stamps, geo info and a description, mapped automatically using Yahoo Pipes.

{“pipe_id”:”ed13a198a2a83050dd4ace10d12eae16″,”_btype”:”map”,”pipe_params”:{“Curl”:”http://kaspersorensen.com/wp-content/uploads/files/icalyahoopipes.ics”}}

Here’s how you do it.

1. Create a Google Calendar

Simply go to your Google Calendar and create or import a new calendar. You can do this from the settings page under calendars.

2. Make it public

You need to make the calendar public, otherwise Yahoo Pipes won’t have access to it. You can do this while you create it, or afterwards by ticking the box ‘Make this calendar public’ from the sharing settings on your specific calendar. To access the settings for a specific calendar, you click the little arrow in the box on the left hand side that contains your calendars (My Calendars).

3. Create events

Now you simply start adding events to your calendar. Specify what happened, where it happened, when and add the description. You don’t have to add the entries chronologically, they will be sorted by date/time automatically.

4. Feed the iCal file to the Pipe

Go to your calendar settings page, not the general Calendar settings, but the settings for your specific calendar. You will see a section called ‘Calendar address’ with three buttons. Click the green ICAL button and copy the link that pops up. Now go to Mapping Google Calendar Events Pipe and paste it into the ‘Calendar iCal URL’ field and hit ‘Run Pipe’. – Your events are now mapped.

5. Embed on your website

To embed the timeline/map on your website, simply select ‘Get as badge’ just above the map. This will allow you to insert it on your blog or website.

I’m sure there are ways to make this more stable. So if you know how to optimize the pipe, please feel free to do so and let me know.

As Google Maps is already a part of Google Calendar, you would think that there was a nifty way to quickly put a whole calendar on a map, but no. And after failing to use what looked like a saviour, I bumped into a post by Tony Hurst on how to display Google Calendar events on a Google Map. Unfortunately it turns out that the XML feed Tony uses, only parses the 25 most recent calendar entries.

Google Calendar releases their event-entries in iCal format which contains all events. And with a little customization of Tony’s pipe, I managed to come up with a way to map all events from a calendar.

I think this could be potentially useful for developing stories, especially if you can collaborate on the calendar. You end up with data that can be used for nearly anything, not just maps. And if locations aren’t relevant for the story, you could simply take your iCal file and make a normal timeline.

85 wordpress plugins for blogging journalists

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Having reached a potential plateau in my addiction to WordPress plugins* I thought I should blog about the plugins I use, those I’ve installed in preparation for potential use, and those I may install at some point in the future. Of the 85 or so plugins installed on my blog I ‘only’ have around 30-40 that are active – the rest have either been used in the past or are ready in case I need them at some point in future. Some are one-click installs; others you need to put PHP in your templates; instructions are generally given on the plugin page. I’d love to know what plugins you find useful on your own blog.

Content plugins

Add Sig allows you to add a custom signature to the bottom of posts – particularly useful if you have a multi-author blog.

Embed iFrames allows you to do just that – useful for embedding any content that uses iFrames, e.g. maps, spreadsheets, widgets etc.

Exec PHP allows you to execute PHP in blog posts. I’ve not had to yet, but you never know…

FeedWordPress is an aggregation plugin that pulls any RSS feeds you specify and publishes them on your blog. Any user clicking on a particular post will be taken to the original. This is very useful if you blog elsewhere or want to aggregate coverage of an event for an eventblog (although there are more specific packages for that now). Previously I’ve used it to pull posts from my Posterous blog so I can blog via email.

In Series is a great plugin if you’re writing a series – this creates a new box when you start writing a post that allows you to assign it to a ‘series’. Sadly the plugin site reports “There have been reports of minor breakage in WordPress 2.6, and complete failure in WordPress 2.7.” So I’m now trying out Organize Series and Series, which claim to do something similar.

Microkid’s Related Posts allows you to manually add related posts.

Postalicious will automatically publish your bookmarks (from delicious, ma.gnolia, Google Reader, Reddit, or Yahoo Pipes) to your blog. You can specify a particular tag, frequency etc.

Star Rating for Reviews allows you to give star ratings in any blog post – ideal for reviews.

Tagaroo will suggest tags based on the content of the post you’re writing, and related Flickr images you could use.

User Photo displays an image of the author next to the post (this takes some tweaking with the template code) – particularly useful for multi-author blogs.

XML Google Maps allows you to easily insert Google Map or Google Earth Plugin Maps into your blog.

Comment plugins

Spam filter plugin Akismet is an absolute must for any blog, filtering out obvious spam and holding back the dubious stuff for moderation.

BackType Connect publishes comments about your blog on other social media sites – so if someone comments on your post on Twitter, Digg, FriendFeed, Hacker News or Reddit and links to it this will pull it onto your site. This sounds like a great solution to a modern problem, but in practice it generally means lots of tweets saying the same thing – ‘here’s a blog post’, so I’ve disabled it until that is addressed.

Capture the Conversation is a similar plugin which uses your post tags to look for related tweets. This gives you more control but means the more tags you add the less likely it is to work, which obviously has implications for search engine optimisation – although you can change the settings to only look for the first tag. It appears to be particularly useful for ‘breaking news’ posts where people are talking about the issue on Twitter and you can see this from the post itself. Presentation could be better – you can customise this a little in settings too.

cForms II allows you to create multiple and customisable contact forms across your blog, including multiple forms on the same page. I’ve never had cause to use it yet, but it’s worth having just in case.

coComment simple integration (direct download) integrates your comments system with the coComment system so users can log in, tag and share comments and keep track of them via coComment.

Intense Debate Comments does the same for the comment management service Intense Debate. I seem to remember this was created for me by Intense Debate so I don’t have a download link, but I disabled the plugin when I realised it had accessibility issues, and made comments invisible from search engines.

DoFollow is a plugin which disables the default ‘nofollow’ setting on WordPress blogs (which tells search engines to disregard any links in comments). This means that links posted in comments benefit from ‘Google juice’. You can set the plugin to only remove ‘nofollow’ after a certain period of time so you can delete spam comments before then. I found that announcing the plugin attracted too many spammers, so I disabled it.

WP-FacebookConnect allows users to login and comment with their Facebook account and publish comments into their Facebook newsfeed. There’s some fiddling required.

outbrain allows users to rank blog posts – WP-postratings did something similar, as did WP-StarRateBox.

Seesmic WordPress plugin allows people to record video comments. I seem to remember this was the plugin that forced me to move to self-hosted WordPress and, amusingly, I’ve only ever had one video comment since.

Subscribe To Comments allows users to receive email updates when an individual post receives a new comment. Simple but extremely useful, and so far used by hundreds of visitors to the blog.

Top Commentators Widget shows which users comment the most on your blog. Sadly it only starts counting once installed, and the presentation needs some attention, so I disabled it, but it’s a nice plugin which showcases the biggest contributors.

WP-Forum creates a forum on your blog – instructions on the plugin page.

Blog management plugins

BackUpWordpress allows you to easily backup your WordPress database – a useful habit to get into in case something goes wrong with your blog hosting or you want to move your blog to another host. The plugin also allows you to schedule regular backups.

Cronless Postie allows you to publish blog posts via email. There are other ways to do this – for example, emailing your post to Posterous and then pulling the RSS feed from there using a syndication plugin like FeedWordPress (see above).

mobileadmin makes it easier to manage your blog via mobile phone as it “gives a mobile-friendly admin UI to browsers by user agent. Includes support for iPhone/iPod-Touch”. However, this is currently disabled as activating it triggers a fatal error (who died?)

Ozh’ Admin Drop Down Menu changes the admin view on WordPress so that it uses drop-down menus, making it easier to manage.

Plugin Manager “lets you to view, download and install plugins from wordpress.org from an AJAX’ed interface, instead of manually downloading, extracting and uploading each plugin.” It’s really very very good.

podPress is a plugin to use WordPress for Podcasting. I’ve never particularly used this, but useful to have if I ever need it.

Post Template allows you to create templates for posts with the same structure – perfect for reviews and series, and also useful to keep a multi-author blog consistent.

Role Manager allows you to assign different levels of access to different contributors to your blog – for example, only allowing a user to contribute to a particular category.

Textplace is “a plugin to include commonly used text across multiple posts, pages and templates”.

WordPress Automatic Upgrade allows you to upgrade to the latest version of WordPress with a few clicks. Essential.

WP Security scans for security vulnerabilities in your WordPress installation.

Presentation and widgets

Bunny’s Print CSS creates a stylesheet for printing so users printing pages from your blog can avoid endless pages of widgets, comments or other page furniture (including design elements).

Easy Popular Posts shows you your most popular posts – useful to install in a sidebar (you’ll need to put a line of PHP in the sidebar template for this).

Get Recent Comments provides extra customisation of the comments widget.

Global Translator “translates a blog in 34 different languages (English, French, Italian, German, Portuguese, Spanish, Japanese, Korean, Chinese, Arabic, Russian, Greek, Dutch, Norwegian,…) by wrapping four different online translation engines (Google Translation Engine, Babelfish Translation Engine, FreeTranslations.com, Promt).” The results are as patchy as you’d imagine, but take a stage out for users who may use Google Translate to read your blog.

Hot Friends creates a blogroll/friends widget based on the number of comments a blog owner makes. I’ve never had the time to set this up properly and it may not suit the nature of the OJB, but it sounds interesting.

KB Advanced RSS Widget gives you additional control over the RSS widget, e.g. which fields of the feed to display and how to format them.

KB Countdown Widget counts “the years/months/days since, until, or between events. Optional bar graph for tracking progress between two dates.” Useful if you’re blogging up to an event, or setting yourself a challenge, or launching something.

Random Redirect allows users to be taken to a random post from your blog.

Related Ways to Take Action “makes it super easy to connect your readers to ways to take action based on the content of your posts. The Plugin identifies the top three keywords for each post and then searches for related campaigns from from Change.org, GlobalGiving.com, Idealist.org, DonorsChoose.org, Kiva, Care2 and over twenty other social change websites. It then automatically loads the top three campaigns for those keywords at the bottom of each of your posts.” In reality the guesses the plugin makes can be a bit hit-and-miss, but on a more campaign-based blog they may be more accurate.

Sort by Comments “Changes the order of posts so that the most recently commented posts show up first. Also displays last comment with the posts.”

Theme Switcher allows users to switch themes. You need to put a line of code in your sidebar to create the dropdown (instructions buried here) – remember you’ll have to do this in every theme you have installed so that users can switch back. You’ll also need to make sure that you’ve deleted any themes that don’t work or you don’t like, as this will pull them all up by default.

WordPress Mobile Edition shows mobile visitors a mobile version of the site. You have to install the theme as well.

WP Web Scraper is “an easy to implement web scraper for WordPress. Display realtime data from any websites directly into your posts, pages or sidebar.” I’ve not had cause to use it yet, but could be very interesting.

RSS and SMS

FeedBurner FeedSmith makes sure that users subscribing to your RSS feed are redirected to your Feedburner feed, allowing you to keep track of numbers of subscribers, etc.

RSScloud is a plugin that allows users to be more quickly updated when you post something. Only one RSS reader supports it, but the technology appears to be gathering speed.

RSS Feed Signature allows you to add a customised signature to the end of your RSS feed. Sadly, the developer link appears to be dead. This is the only alternative I can find.

SMS Text Message allows users to receive text updates from your site – presumably in the US only, where the receiver pays for texts. It creates a widget where users can enter their phone number to subscribe. I’ve just installed this so let me know if it works.

Analytics, SEO and Social Media Marketing

All In One SEO Pack is another top-of-the-list plugin that ensures your blog content is optimised for search engines. In addition to the general settings page this adds a box below your draft posts where you can customise the title, description and metatags on individual posts.

Digg This detects if the user has come from Digg and displays a Digg This badge for them to Digg the story. You’ll have to add a line of PHP in your post template.

Google Analyticator makes it easy to enable Google Analytics on your blog and measure where visitors are coming from, what terms they are searching for, etc.

Google News Sitemap creates a sitemap to help Google News better index your site.

Google XML Sitemaps does the same: generates “a sitemaps.org compatible sitemap of your WordPress blog which is supported by Ask.com, Google, MSN Search and YAHOO”

Landing Sites shows the user posts related to the search they’ve made that brought them to your site.

Permalink Redirect ensures that only one URL is used for each post and users (including search engines) arriving at others are redirected accordingly.

ShareThis creates a button at the bottom of posts for users to bookmark that post on sites like Delicious, Digg, Stumbleupon, Facebook etc. as well as email it to a friend. For me this replaced similar plugins: Sociable, WP-Email and wp-notable.

TweetMeme Button creates a badge at the top of each post showing how many times it has been tweeted and allowing the user to retweet it themselves.

WordPress.com Stats tells you how many people are reading, what they’re reading, and what searches brought them here.

WP Greet Box shows a different message to visitors “depending on which site they are coming from. For example, you can ask Digg visitors to Digg your post, Google visitors to subscribe to your RSS feed”

WP Super Cache makes your site faster. “If your site is struggling to cope with the daily number of visitors, or if your site appears on Digg.com, Slashdot or any other popular site then this plugin is for you.”

WP_DeliciousPost submits your posts and pages to Delicious, allowing you to include tagging and private links. WP_LinkTools does much the same.

Plugins to make money

Amazon Widgets Shortcodes adds a button to your post editor that allows you to easily insert an Amazon carousel, slideshow, or link to an Amazon product through your affiliate store – very useful if you’re reviewing products.

Buy Me A Beer places a widget at the bottom of every post and in the sidebar allowing users to donate to your PayPal account if they liked your post (there is also a ‘coffee’ option).

Paypal Widget does much the same, but without the rather more affable beer element. I’ve never had cause to enable this, but again, useful to have.

Register Plus creates an enhanced registration page for users to log on to your blog – this opens up opportunities for restricting access if that’s what you want. I never have, so I’ve never used it. The same developers have also made Donate Plus, which has similar potential. And SponsorMe is worth looking at too.

wpLicense-reloaded allows you to select a Creative Commons license for each blog post individually.

*When I started writing this post, it was 61. Some ‘plateau’. And if 85 isn’t enough for you, see my plugin bookmarks on Delicious.