“Unlike television consumption, which mostly happens during hours of 8 pm to 11 pm, people across all demographics are watching online videos consistently throughout the day and night, with the exception of dinnertime… this fundamental shift in consumer behavior opens up opportunities… [to] leverage online video to reach target audiences more often than just once a week.”
Full post with statistics here.
[...] Online video viewing has no ‘peak times’, says research (Online Journalism Blog) [...]