Author Archives: nicoluchsinger

Why journalists should use Twitter (Nico Luchsinger)

Nico Luchsinger writes about the microblogging tool. Based on an article he wrote for the Swiss newspaper Neue Zürcher Zeitung.

I recently mentioned to a colleague of mine, who also is a freelance journalist, that I’m researching an article about Twitter. “I hope you really trash this service”, was his answer. “This is nothing else than verbal diarrhoea.”

This reaction is not untypical for people having never used the service – I remember that I thought more or less the same when I first heard about Twitter. That even the most ardent users of the service (which, by now, include me) are often at pains to explain what it really is that Twitter does, is of course not helping the case. Continue reading

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