Tag Archives: barack obama

Obama’s way around mainstream media

She was trying to make sure media (literally) used the “right” image of Barack Obama during the campaign. Jodi Williams was one of the many young brains behind Barack Obama’s media campaign.

Jodi Williams, who was part of Barack Obama's press team in the presidental campaign. (Photo: Bente Kalsnes)

I met her at the Digital News Affairs conference in Brussels to talk about the digital changes in campaigning and dealing with the media. She had no doubt that all the new digital tools made it easier for political candidates to communicate independently from mainstream media, on their own platforms. Continue reading

Advertisements

Shift is happening – useful advice for young journalists

Financial crisis, digital revolution, crumbling media companies – these are shaky days for media and everyone involved in the field. How can journalism students make sense of it all?

I asked several of the speakers and participants at the Digital News Affairs conference in Brussels one question: What is the best piece of advice you will give to journalism students in the middle of this upheaval? Here is what they want you to focus on:

Ben Hammersley, editor, Wired Magazine: Everything comes down to being able to write well. Before you write well, forget Facebook, Twitter, etc. And you learn to write well by reading lots of good stuff and write a lot yourself. And find a good editor! Continue reading