Tag Archives: living stories

Living Stories: NYT and Google produce jaw-dropping online journalism form

How good is this? While Murdoch and Sly complain about Google, The New York Times and Washington Post have been working with the search engine behemoth on a new form of online journalism. I’m still getting my head around the results, because the format is brimming with clever ideas. Here’s the obligatory cheesy video before I get my teeth into it:

So what’s so special about this? Firstly, it is built around the way people consume content online, as opposed to how they consumed it in print or broadcast. In other words, the unit of entry is the ‘topic’, not the ‘article’, ‘broadcast’ or ‘publication’. If you look at search behaviour, that’s often what people search for (and why Wikipedia is so popular). Continue reading