Tag Archives: mobile phones

Why salsa dancing is good for Instagram journalists (and other tips on mobile phone health)

Are Android phones the best option for journalism students?

[youtube:http://www.youtube.com/watch?v=8ADwPLSFeY8%5D

A few months ago I was asked what sort of mobile phone I would recommend for a journalism student. Knowing how tight student budgets are, and that any choice should have as much of an eye on the future as on the present, I recommended getting an Android phone.

The reasoning went like this: iPhones are great at certain things, and currently benefit from a wider range of applications than other mobile phones. But the contracts are expensive, the battery life poor, and Apple’s closed system problematic, for reasons I’ll expand on in a moment. Continue reading →

Augmenting reality through journalism

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It should come as no surprise that “augmented reality” – the technology that overlays virtual layers of data upon the real world – could be useful for journalism. If Yelp’s augmented reality application downloaded to your smartphone can generate a digital screen with ratings and reviews of a restaurant even as you enter it, it’s not hard to envision a time in the future when your handheld could offer real-time news from your surroundings, almost as it unfolds.

Not surprisingly, news organizations are jumping on the bandwagon. In the past couple of months, Esquire magazine in the US and Wallpaper in Europe unveiled fancy “augmented reality” editions. Robert Downey Jr. came to life on the cover of Esquire, and videos and animation augmented text through the pages of Wallpaper. Last summer, Popular Science used a GE-powered augmented-reality feature with 3-dimensional wind turbines on its cover.

While all of this is “cool,” allowing publications to improve reader experience and perhaps, revenue, by providing interactivity and entertainment, none of them specifically utilized the potential of augmented reality to enhance delivery of serious content, as the Guardian’s Mercedes Bunz eloquently pointed out. While these publications have provided a good prelude to how the technology can be utilized, news organizations should segue into actually doing journalism with augmented reality instead of merely offering it as dessert.

Event reporting

One of the obvious uses of the technology would be in the reporting of live events. This has particular relevance in planned or staged events, which can range anywhere from international climate summits to polling booth stats to reporting from live games, and by extension, perhaps, award shows and concerts. Similar to the superimposed first-down line on NFL football fields, which has often been used to describe how augmented reality can overlay virtual information on real objects, stats about the distance of a quarterback’s pass, the speed of a tennis player’s serve, exit poll results on election days, or data released at international summits can be virtually generated so people can view them on their smartphones even as the event transpires.

Mixed media
Another way to utilize the technology more relevantly for journalism is a method employed by the company Moving Brands for its paper, Living Identity. Holding up the print edition of a story in front of a webcam in this case generates a live feed of the latest news and updates about the content in question. Such an integration of various forms of media might indeed be one of the biggest benefits of the technology – allowing users to engage and interact online through special tags and markers in the print product would enable news organizations to not necessarily charge for online content, but offer additional features accessible only through the print version. This might be an avenue to generate profit for an otherwise dying print product.

Localizing content
Augmented reality thrives on hyperlocal content, as seen by applications like Yelp’s Monocle and Mobilizy’s Wikitude, which can offer a user facts on a restaurant or site of interest, based on his location. Such applications utilize a smartphone’s GPS coordinates in conjunction with localized data garnered from the Web in order to provide information. If you can wave a smartphone in front of the Niagara Falls to get stats about the popular destination, why not point it in the general direction of a location of interest and generate a digital screen of the latest news from the region in question? It would be nice to see publications invest in providing local, breaking news through applications downloaded on smartphones, for instance. This would also allow national publications to “localize” themselves. Some radio stations already do this by providing news and traffic updates based on the location of a user’s handheld device.

User-generated content
Another important point to note is that many augmented reality apps are based on social sites, so much of the content for data points is user-generated; Wikitude even allows users to integrate to their Facebook and Twitter accounts, thus making the application socially aware. This concept brings up a whole host of possibilities for news organizations to not only provide more local information to readers, but also to seek user-contributed content. The New York Times, rightly taking a leaf out of the books of these companies, plans to implement augmented reality for its movie and restaurant reviews. While it’s at it, what the Times might also consider is reader input. It would be cool to whip out a mobile phone and see what Sam Sifton has to say about a restaurant, but in keeping with the ways of social media and technology, it would be somewhat wanting if users aren’t allowed to offer their own views and ratings.

Explaining concepts and background
Augmented reality also allows an interactive, engaging way for publications to explain background and concepts for issues they report on. Mainstream media entities like the Times and the BBC, and independent online startups like Flyp media have effectively used multimedia to elaborate on complex principles – from climate issues to African history. Augmented reality could add a new dimension, quite literally, to this format of content delivery, without a reader having to navigate hyperlinks or popup windows.

In addition, it can enhance charts and graphical representations of information and localize them to make them more pertinent to a reader. Layar, the first-ever augmented reality browser, has developed an application that can help users track bailout money that was given to US banks by the Obama administration, for instance. News organizations would do well to augment their reporting in similar fashion; reading about a big bank miles away from where readers live can be informative, but knowing that a local company received federal money is often more relevant to people.

Apart from content, however, augmented reality’s more important potential might be in the area of revenue generation. Despite being a brainchild of technology, one essential factor in case of both the Esquire and Wallpaper augmented-reality issues is, of course, that readers need to have a print edition of the magazine to be able to experience the features. In addition, the features are interactive and engaging, and regardless of whether they offer exclusive information, they have the potential to keep readers riveted.

Advertising and revenue generation
Much has been said about the success of rich media ads in driving purchase intent; augmented reality can and is providing more effective strategies for advertising. In addition to making advertisements fun and engaging, publications could also use the technology to provide targeted advertising, which would be less rather than more disruptive for the user. In a simple case, only users interested in purchasing that BMW would hold up the print ad in front of their computer screens to generate a virtual car that shows off all its features, for instance (though who in their right mind wouldn’t want a digitally-generated Z4 to zip in front of their very eyes?). The great potential of this technology for advertising is already being seen, as more and more brands jump on the augmented reality bandwagon. In fact, companies have perhaps implemented it most innovatively and effectively in order to help consumers get a real sense of the values and functions of their products.

With the growing number of paid smart phone apps, news organizations are beginning to understand that the audience is more likely to pay for technology than for content. Augmented reality (and mobile phones) have a long way to go before the technology can become mainstream, but it certainly has the potential to be one of several revenue streams that the media can begin to employ.

What augmented reality can do above and beyond everything else is make information relevant and tangible to a reader or viewer. For years, media puritans have worried about the Internet causing fragmented communities, and taking citizens away from their local communities. Smartphones enabled with augmented reality might be the answer to bridge that divide, as they provide a necessary interface between the real and virtual realms, offering as they do virtual information in a very real world. Geotags and location-aware digital maps not only unleash Web 2.0 information in front of the user, but also keep him or her firmly rooted to the ground he’s standing on.

Combating the digital divide in the developing world with mobile phones

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Last week, the Guardian reported on a few promising citizen journalism projects in Africa that use mobile phone technology effectively to not only communicate with people but to also allow the audience to contribute to newsgathering. As opposed to the excessive – and even frivolous – growth of smart phone applications in the Western world, mobile phones in developing countries, which are nowhere near as sophisticated as ones in America and Europe, are being used as a reliable proxy for high-speed Internet access to perform basic functions, such as paying grocery bills and delivering medicines. Cell phone companies have bought into this as well, developing cheap, reliable phones with ease of use and practical functionality.

The Ushahidi crowdsourcing project that the Guardian article elaborates, is perhaps one of the best known and most successful mobile journalism exercises in Kenya. Ushahidi–which means “testimony” in Swahili–attempts to gather as much information from the public as possible and then verify this collected data with the help of computer and human confirmation. Launched during the post-election violence in Kenya in 2008, Ushahidi has since been implemented worldwide — from monitoring unrest in the Congo, tracking violence in Ghaza, to reporting on the Indian elections earlier this year.

The project allows people to contribute in the form of simple text messages, photos and video delivered through smartphones, or reports submitted online; this is posted in real time to an interactive map, accessible directly through smart phone technology. This information can also be converted to formats that are readable in various communities by news organizations in developing countries. The technology itself is open source, so anyone can help enhance and develop it. In order to verify the accuracy of information obtained in the case of breaking news events, Ushahidi has also launched the Swift River Project, which helps voluntary participants worldwide to separate good information from ‘noise,’ or in the team’s own words, in “crowdsourcing the filter.”

Basically, the way it works is that once the aggregated data comes in through multiple streams, be it Flickr, Twitter, or Ushahidi, people can go in and rate the data – the information is thus verified by the sheer power of numbers, as in any crowdsourcing project. In addition, the information is filtered through machine-based algorithms to confirm accuracy. Ushahidi used a similar method to track the Indian elections earlier this year through VoteReport.in. In India, “moblogging” or microblogging, made possible through the explosive popularity of cell phones, has been growing for the past few years. Sites like smsgupshup.com and Vakow.com – Indian versions of Twitter – allow people to disseminate 160-character messages to groups, enabling amateurs to deliver personalized, customized news through sms messages. This makes up for the relative lack of interactivity from mainstream Indian news organizations.

Cell phones as tools for information dissemination are particularly valuable in countries like Zimbabwe where radio transmission is often blocked. Text messages can allow an uninterrupted flow of information in such cases. The Guardian‘s Activate 09 project sends out headlines to tens of thousands of citizens in the Southern African country through sms messaging. In addition, the paper has been crowdsourcing ideas from its global audience on the different methods available to reach thousands of people during breaking news events.

The Grameen Foundation, a global nonprofit, has partnered with Google and a Uganda-based telecommunications provider MTN, to answer important queries sent in by residents via text messages; questions range from clarifications about deadly diseases to agricultural problems. In Kenya, RSS feeds from the Internet are fed into mobile phones to educate and inform people, and text-to-speech tools that convert sms messages into audio files are helping the visually impaired. Some Western companies are encouraging Kenyans to take part in crowdsourcing projects in return for micropayments. Citizens perform small tasks such as transcribing audio and tagging photos for small sums of money. The BBC is now providing English language learning capabilities in Bangladesh through cheap audio and SMS lessons through a partnership with mobile service providers.

Despite the availability of hi-speed Internet access in Western countries, the versatility of the cell phone as a vehicle for citizen journalism is very special indeed. The ability of a phone to provide real-time, on-the-ground coverage is undisputed, whether you see an unusual occurrence on the street on your way to a mall in Los Angeles or witness a riot in a displaced community in Darfur.