In the latest in a series of posts on using generative AI, I look at how tools such as ChatGPT and Claude.ai can help help identify potential bias and check story drafts against relevant guidelines.
We are all biased — it’s human nature. It’s the reason stories are edited; it’s the reason that guidelines require journalists to stick to the facts, to be objective, and to seek a right of reply. But as the Columbia Journalism Review noted two decades ago: “Ask ten journalists what objectivity means and you’ll get ten different answers.”
Generative AI is notoriously biased itself — but it has also been trained on more material on bias than any human likely has. So, unlike a biased human, when you explicitly ask it to identify bias in your own reporting, it can perform surprisingly well.
It can also be very effective in helping us consider how relevant guidelines might be applied to our reporting — a checkpoint in our reporting that should be just as baked-in as the right of reply.
In this post I’ll go through some template prompts and tips on each. First, a recap of the rules of thumb I introduced in the previous post.
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