In a guest post, Damian Radcliffe says that hyperlocal sites are being held back by regional newspaper snobbery, while he gives 10 reasons why hyperlocal should be recognised as a valuable part of local media.
With decade-old sites like the London SE1 community website and OnTheWight being joined by newcomers such as East Grinstead Online and Alt Reading, the hyperlocal sector is an increasingly established part of our local media ecology.
Research suggests that there are 408 active hyperlocal sites in the UK – compared to 1,045 local and regional newspapers (2011 Newspaper Society figures cited by the NUJ) – and hyperlocal media has attracted attention from funders, policy makers and researchers in recent years.
Despite this recognition, there remains a glass ceiling for the sector, particularly in terms of relationships with mainstream media. Continue reading