Bas Timmers is Newsroom Editor at Dutch broadsheet de Volkskrant

It´s 2015. Newspapers don´t exist anymore. At least, not as a mass medium. Because everyone is living in his own cocoon, his own little world, assembled to his own preferences. Customizable, as the phenomenon is generally called. A television(or a computer screen or electronic paper?) displays documentaries and YouTube-like videos from internet users with the same preferences and the same lifestyle. The mp3-player pounds out songs automaticallty that fit the mood of its user, because the bloody thing can sense the mental state of of its boss. And in the meantime it also suggests some new songs that might match his preference. Continue reading →