Jun 9, 2009
Making money from content online – presentation
Here’s a presentation I made yesterday at the Fazeley Digital event. It’s intentionally provocative – and I’m sure you’re intelligent enough to read the real points I’m making here. Anyway, comments welcome.
Making Money from content online
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18 Comments, Comment or Ping
Alain Ochoa
Interesting points. But the ’sell services’ or broker model looks more like PR and less like journalism.
Jun 10th, 2009
paulbradshaw
Thanks Alain – I’m not talking about selling journalism services or brokering journalism services, but selling services to the audience that gather around the journalism – in the way that Flickr sell premium services to a small proportion of its users or Facebook sell virtual gifts – or brokering between users, in the way StockXchg or Threadless do. Obviously this isn’t clear from the presentation without me talking over it.
Jun 10th, 2009
Alain Ochoa
Thank you Paul. The Flickr ‘freemium’ model is definitely an interesting one for media. Some are taking their chances at it, with ideas like charging small fees for archives consultation. It does look like future to me.
Jun 10th, 2009
paulbradshaw
I think the main reason for charging for archive access is that it’s hard to sell advertising against it.
Jun 10th, 2009
Paolo
interesting presentation. But, what do you mean for “acting as a broker”?
Jun 12th, 2009
paulbradshaw
See my comment above – basically: users buy from users, and the site takes a cut.
Jun 12th, 2009
Rob Hughes
I’ve started to see examples of this latter already. One of the home theater news/review sites I frequent now charges users to place ads for selling their used gear. I guess the eBay model is the other method of doing that (percentage of sale).
Jun 13th, 2009
Cathy from Make Money Fast Online
I found your post informative, helpful, and easy to follow.
You have got my best recommendation on this.
Keep this coming!
Aug 25th, 2009
Spa Treatments
wow.. very nice info at this post thanks!!!
Aug 28th, 2009
Jonathan
I think to make money from content, you need exposure and this cannot come without a good audience base. As rightly pointed out by you, customers are not stupid to pay for something that is hard to find…
Nov 30th, 2009
Zachary
Hi. Thank you for explaining. Your writing is relative to what Nick teaches in his book. If you have not gotten the privilage to read his ebook yet go to his site at http://www.nickaviles.com.
Dec 11th, 2009
Sophia
Hello. Thanks for explaining. Your content is relative to what Nick shows in his ebook. If anyone havent read his book yet visit his link at http://www.nickaviles.com.
Dec 11th, 2009
Timo
Thanks for that article, very interesting to read (like all your postings).
Dec 12th, 2009
CNA Training boy
I agree to a point. I think you can make money from content online but you have to offer something exceptional that cannot be found elseware on the web. This isn’t possible with all niches.
Jan 8th, 2010
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