A guide to Web 2.0 for newspapers

[Keyword: , , ]. Here’s a useful document for any publishers wondering what to do with the opportunities of web 2.0. Strangely, the whole thing is in Flash, and even more strangely, it tries to replicate a traditional magazine (pages turn, complete with rustling sound effect). Hardly web 2.0 (the tag cloud is particularly frustrating, as it’s simply an image), but if you can put that aside it’s a good beginner’s guide.

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Paul Bradshaw lectures on the Journalism degree at UCE Birmingham media department. He writes a number of blogs including the Online Journalism Blog, Interactive PR and Web and New Media

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