Tag Archives: Search Engines

Guardian makes its comments accessible, SEO friendly and mobile friendly all in one go!

The Guardian has changed its user-generated comment system – moving from a client-side system to a server-side one. (This story was first published here, where you can read a bit more of the background.)

With the old system, once you loaded a story, some javascript would go off and look up readers’ comments and display them. This wasn’t terribly accessibleif you couldn’t or didn’t run javascript, you couldn’t see the comments.

It was also bad for SEO, as search engines couldn’t run the javascript (so couldn’t see the comments). And if your mobile didn’t run javascript (like mine), you couldn’t read the comments either.

With the new system, the comments are just part of the web page, like all the rest of the text.

This is a great change by the Guardian, and not before time. Google has already started to index the text of comments, as this search for some text I left as a comment once shows.

If you notice any problems, they’ve asked you to point them out.

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How do you measure a blog’s success?

Brazil correspondent Gabriela Zago looks at the variety of metrics for evaluating the popularity of blogs. A Portuguese language version of this is available here.

There are many ways to measure a website’s success. Some use a more quantitative approach, and others are more qualitatively based. You can say a weblog is popular for many reasons, such as:

  • traffic (page views, visits, visitors),
  • discussions (comments, trackbacks, linkbacks),
  • position in search engines (page rank),
  • readership (feed subscriptions, blogroll presence) and
  • reputation (a more subjective approach, based on what people think of a website, and the qualifications of the person that writes for it).

If you obtain all that data and construct rankings based on these different types of information, chances are that not all blogs ranked will appear in the exact same position in each one of the ranks. Continue reading