The graph shows how many pages have been submitted to Reddit for each site. It’s based on an analysis of newspapers’ Reddit submissions that also suggests the Telegraph is catching up with the Guardian – they tied for the number of stories submitted over the last week.
and its most-Digged story has more Diggs than any other newspaper site’s top story.
The graph shows how many pages have been submitted for each site that made the Digg ‘front pages’ (ie proved sufficiently popular).
It’s based on an analysis of newspaper site pages submitted to Digg (which also suggests that the reason for the success of the Telegraph and Mail is that their users are more likely to Digg than those of other newspaper sites).
Only 18% of people questioned trusted “personal blogs”, while 39% trusted radio or magazines and 46% print newspapers.
I get this sort of stat thrown at me every time I speak to rooms full of journalists. It’s a meaningless stat, reflecting nothing. You trust what you’ve learned to trust, whether that’s one paper over another, one broadcaster over another, or one blog over another. I don’t trust “newspapers” – I trust one or two. I don’t trust “blogs”, I trust the ones I’ve communicated with.
And that’s where individual blogs have an advantage: they can have a personal conversation with the reader. The author can enter into discussion, add corrections and links. Their trust is built on a relationship, not on a brand.
More interesting in this research are the 3 sources which come out as more trusted than mainstream media: Emails from people we know (how many of us feel we ‘know’ a particular blogger?); consumer reviews (a staple of blogs); and, curiously, portals/search engines (links). And why do people trust these more than ‘radio’ or ‘newspapers’?
“I had no idea when I started doing this how thin the ‘old’ opportunities for investigating stories would look compared to the tools at our disposal now; it’s quite stark really. It drives home just how important mastering these tools is for journalists as our industry continues to develop and change.”
Essential. Someone should knock it up into a nice diagram.
Mozilla Labs are building a non-technical mashup service called Ubiquity. The video below takes you through some very impressive applications of the tool which at this very early stage already does the following:
Lets you map and insert maps anywhere; translate on-page; digg and twitter; lookup and insert yelp review; get the weather; syntax highlight any code you find.
Convert to PDF, rich text or HTML.
Find and install new commands to extend your browser’s vocabulary through a simple subscription mechanism
Some obvious implications for journalists – I’m sure you can imagine more.