Ever since journalism jumped on the crowdsourcing bandwagon following innovative business models in T-shirt designing and problem solving, it has been baffled by the intensity of crowd response. Consequently, the media’s implementation of it has lacked the selection process that is essential to use crowdsourcing to its fullest potential.
There are only so many T-shirts that Threadless can make and sell; there are only so many solutions to Innocentive’s complex problems; and there are only so many photographs that iStockphoto consumers will purchase. Continue reading →
I recently invited Rick Davies, external monitor for the Guardian’s Katine project, to provide his insight into how much crowdsourcing has actually taken place – and what issues have arisen around that. This is his response:
“We’ll need money obviously. But, just as importantly we need advice and involvement. Among our readers are water engineers, doctors, solar energy experts, businessmen and women, teachers, nurses, farmers. We absolutely don’t need a stampede of volunteers, but we would like a technical know-how bank of people who are prepared to offer time and advice. We’ll let you know how to get involved as we go.” Continue reading →
If you have ten minutes today, click along to Katine: it starts with a village. With this project The Guardian is doing something very special indeed with crowdsourcing, interactive storytelling, and journalism itself.
Launched over the weekend, Katine appears to be a new approach to “the annual appeal to focus attention on worthwhile causes during the pre-Christmas giving season”. Editor Alan Rusbridger explains: Continue reading →