Tag Archives: murdoch

Google will give Murdoch what he wants if he renames the Sun as the Wapping News Journal

Has anyone pointed out the workings of Google Scholar to Rupert Murdoch? He’s going to have a fit when he finds out (first published here) …

Imagine if Google offered a deal like this to news publishers (as you’ll have guessed, this is exactly how Google Scholar works):

  • Where content is behind a paywall, Google will index it all and include it in its web results even if searchers who click through to the page are then told they can’t read the story without subscribing.
  • Google will work out which is the authoritative source of a story and show that – so newspapers breaking exclusives get priority over bloggers etc.
  • Google won’t differentiate these results in any way – searchers will think they’re going to see the content they can see in the Google results, but actually they’ll hit a paywall.

As I say, that’s exactly how Google Scholar works – but it’s not a deal that Google’s offering to newspapers Continue reading

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