Tag Archives: personalisation

US election coverage – who’s making the most of the web?

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Elections bring out the best in online journalism. News organisations have plenty of time to plan, there’s a global audience up for grabs, and the material lends itself to interactive treatment (voter opinions; candidates’ stances on various issues; statistics and databases; constant updates; personalisation).

Not only that, but the electorate is using the internet for election news more than any other medium apart from television (and here are some reasons why).

PaidContent has a good roundup of various UK editors’ views, and decides blogs, Twitter and data are the themes (more specifically, liveblogging and mapping). Continue reading →

New York Times + LinkedIn = another step towards personalised news

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The New York Times and LinkedIn have entered into a partnership that will see LinkedIn users “shown personalized news targeting their industry verticals … and will then be prompted to share those stories will professional associates.” Meanwhile, NYT readers will see a widget directing them to LinkedIn (see image below). Continue reading →

Google granted ‘magazine patent’

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From ITproPortal.com:

“Techcrunch and Huomah are reporting that Google is looking into launching a Do It Yourself Publishing Service for Magazines.”The patent abstract says that Google is investigating

“A method includes receiving personalized content from a plurality of content sources. The personalized content is based on user input. The method further includes receiving a personalized advertisement based on user input, and creating a customized publication including the personalized content and the personalized advertisement.””

More here. Thanks to Richard Grimes of the NUJ New Media mailing list for the link.